商务英语应用写作.ppt

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1、BUSINESSENGLISHWRITING商务英语应用写作韩宁EILEEN应用外语系WHOAMI?BriefExperience：1993/06——GraduatedfromForeignLanguageDepartmentofFujianNormalUniversity1993-2005------Asateacherfirst,andthenworkedintheforeigninvestmententerpriseforTwelveyears.(OnceasAdministrationDepartmentManagerHRDepartmentManagera

2、ndAssistantPresident2003-2005------MasterDegreeStudentinDept.ofBusinessAdministration(parttime)MainlyTeach：以商务及实际应用为主,英语方向的双语教学课堂出勤10%个人作业20%课堂参与10%考试60%Grading1.1BUSINESSWRITING′SIMPORTANCE1.Losejobopportunities(poorwriting)2.Hurtpromotionchance(poorwriting)3.Savemoneyandtime(goodwrit

3、ing)4.Peoplewontbuywhattheydon’tunderstandMEMORANDUMMEMORANDUMTo:ALLstaffFrom:AllenSmith,AdministrativeOfficerDate:May12,2000Subject:OperatingInstructionsforNewCopyingMachinesAnewphotocopierhasbeeninstalledinthegeneraloffice.Allstaffiswelcometouseit.Toensurethecopier”ssurvival,itisimpo

4、rtanttokeepthefollowingproceduresinmind.Usethemachinefornolongerthan30minutesatatime.Afteruse,allowthemachinetocoolforatleast5minutes.Makesuretheswitchisturnedoffafteruse.Pleasespeaktomeifyouhaveanyquestionsaboutthemachine.1.3BUSINESSWRITING′SSTRATEGIESEMPHASIZESONCLEARNESSBECLEARWITHY

5、OURMAINPURPOSEGIVEWHO,WHAT,WHEN,WHERE,WHYPLAINWRITINGSTYLESIMPLICITYGIVEAMAPCHOOSEEVERYDAYUSEDWORDSEFFECTIVENESSPERSUASIONBEACTIVESTRESSBENEFITSKeepitshortCHAPTER2ENGLISHWRITINGOFEMPLOYMENTCOVERLETTERSPROFESSIONALRESUMEMSTHANKYOULETTERSLAYOUTOFBUSINESSLETTER★BLOCKSTYLE★MODIFIEDBLOCKSTY

6、LEMasterthefirstkind-------------------------------------------------------Date:-------------------------------------------------------Dearsirs,----------------------------------------------------------------------------------------------------------------------------------------------

7、--------------------------------------------------------Sincerelyyours,---------------------------------------------MastertheSecondkind-------------------------------------------------------Date:-------------------------------------------------------Dearsirs,-------------------------