经贸英文函电 unit 4 enquiry and reply.ppt

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1、UnitFourEnquiriesandRepliesPointsforattention:1.询价或询盘是一种询问。按其内容可分为一般询盘（generalenquiry)和具体询盘（specificenquiry)一般询盘是买主为了了解情况向卖主索取商品目录本、价目单、样品或样本等等。具体询盘是买主有做买卖的要求，指定商品要求卖主报盘。在书写具体询盘信时，一定要做到具体，把所需了解的信息阐述清楚，如价格、装期等等。在回信时，确保对方所询问题都给予了回答。如一买方与卖方初次联系，此买方需先作一自我介绍，如经营范围，所需货物等。如买卖双方是老客户，则询盘信就非常简单了。Backgro

2、undInformation1.Enquiry：usuallymadebythebuyerswithoutengagementtogetinformationaboutthegoodstobeordered,suchasprice,quality,deliverydateandotherterms.2.Offer:usuallymadeeitherbywayofadvertisementcircularsandlettersorinreplytoenquiries.Structureofbusinesslettersoninquiryandoffer1.Thestructureof

3、correspondenceaboutinquiries1）statewhyyouinquire2）putforwardyourspecificrequirements3）giveyourhope2.Thestructureofcorrespondenceaboutoffers1）Thanksfortheinquiryandbrieflystatethecontentoftheinquiry2）replytotheinquiry3）raisewriter’shopeChinaNationalImport&ExportCorp.SHANGHAIChinaDearSirs,Messrs

4、.Brown&Clarkofthiscityinformusthatyouareexportersofallcottonbed-sheetsandpillowcases.Wewouldlikeyoutosendusdetailsofyourvariousranges,includingsizes,colorsandprices,andalsosamplesofthedifferentqualitiesofmaterialused.Wearelargedealersintextilesandbelievethereisapromisingmarketinourareaformoder

5、atelypricedgoodsofthekindmentioned.Whenreplying,pleasestateyourtermsofpaymentanddiscountyouallowonpurchasesofquantitiesofnotlessthan100dozenofindividualitems.PricesquotedshouldincludeinsuranceandfreighttoLiverpool.YourssincerelyUnitedTextilesLimitedManagerDearSirs,Weareverypleasedtoreceiveyour

6、enquiryof15thJanuaryandencloseourillustratedcatalogueandpricelistgivingthedetailsyouaskfor.Alsobyseparatepostwearesendingyousomesamplesandfeelconfidentthatwhenyouhaveexaminedthemyouwillagreethatthegoodsarebothexcellentinqualityandreasonableinprice.Onregularpurchaseinquantitiesofnotlessthan100d

7、ozenofindividualitemswewouldallowyouadiscountof2%.PaymentistobemadebyirrevocableL/Catsight.Becauseoftheirsoftnessanddurability,ourallcottonbed-sheetsandpillowcasesarerapidlybecomingpopularandafterstudyingourpricesyouwilllearnthatwearefi