资源描述：
《基于平衡计分卡的CY公司绩效管理研究.pdf》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。
1、ABSTRACTABSTRACTTheBalancedScorecardhasbeenregardedastheadvancedperformancemanagement,strategicmanagementandorganizationalmanagementtoolsincehisbirthinthe1990s.Ithasbeenwidelyusedthroughouttheworldbecauseofhighattentionofstrategyanditscloselyintegratedindexsystem.InChina,t
2、heBalancedScorecardhasbeenwidelyusedalso.IthasbeenprovedinpracticethatmanyenterprisesathomeandabroadbenefitalotformapplicationoftheBalancedScorecard.Itcanpromoteenterpriseinperformancemanagementandstrategicmanagement,whichmakestheBalancedScorecardrecognizedandappreciatedby
3、theenterprisesandscholars.CYcompany,theobjectofstudyinthispaper,isahighwaypassengertransportationwhosemainbusinessisroadtransportation.Inrecentyears,facedwithfiercemarketcompetition,CYcompanyhasbeensufferingaseriesofproblemsinternally,therefore,CYcompanydecidedtosetupaseto
4、fperformancemanagementsystembasedonBalancedScorecard,whichpromotetheachievementofCYcompany’sstrategicgoalsbydescribing,assessingandmanagingthestrategyclearly.ThenhelpCYcompanytoobtainsustainablecompetitiveadvantage.Thispaperfirstexpoundstheresearchbackground,purposeandsign
5、ificance,researchideas,researchmethodsandmainresearchcontent;ThispapersummarizerelevantliteratureandresearchresultsaboutBalancedScorecard,meanwhile,thispaperreviewsperformancemanagement,theBalancedScorecardandperformancemanagementofseveralcommonbasicmethods;ThenbasedonCYco
6、mpany’sbackground,thispaperanalyzesthestatusquoofCYcompany’sPerformanceEvaluationaswellasitsmainproblems.Onthisbasis,combiningwiththerelevanttheoryandCYcompany’sdevelopmentstrategy,thispaperproposeadesignbasedontheBalancedScorecardperformancemanagementsystem.Then,thispaper
7、introducesImplementationandsafeguardmeasuresbasedontheBalancedScorecardperformancemanagementsystem.Finally,thefullpaperissummarizedandprospect.KeyWords:PerformanceManagement；BalancedScorecard；StrategicMapII目录目录第1章绪论..........................................................
8、.......................................................11.1研究背景与意义.......................
