Reading(7)：Advertisements.ppt

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1、Module4Unit1Advertisements--Reading田颖commercialads/CAs商业广告publicserviceads/PSAs公益广告Whatisexpositorywritingmeanttodo?Tointroduceyoutobasicinformationonatopic.Whatisitsbasicformat?Introductionofthesubject,examplesandfactsthatdeveloporsupporttheidea,conclusionReadingStrat

2、egyTask1Task2:Group-workCooperateingroupsandputthepassageintoarightorder.Thefirstparagraph______Thesecondparagraph______Thethirdparagraph______Thefourthparagraph______Thelastparagraph______53241IntroductionConclusion?Task3:Fast-reading(3mins)1Whatdoadvertisementspersua

3、depeopletodo?2WhatdoesPSAstandfor?3WhatdoPSAsaimtodo?Tobuyaproductorserviceorbelieveinanidea.Publicserviceadvertisement.Toteachusandhelpusleadbetterlives.AdvertisementsTask4.CarefulreadingAfterreading,eachgroupsendamembertotossthediceandthenraiseaquestionfortheothergro

4、upstoanswer.Attention:ThequestionmuststartwithWhat/When/Where/Why/HowT/F1Mostpeoplearenotawareofhowmanyadsarearoundthem.2Advertismentsarealwaysmeanttopromoteaproductorservice.3PSAsareonlyfoundinnewspapersandonTV.4PSAsandcommercialadsusesomeofthesamemethods.5Commerciala

5、dscangiveusvaluableinformationabouthowtoliveourlives.6AnadwarningpeopleagainstsmokingisanexampleofaPSA.C1AskandanswerAdvertisementscanbeveryusefulforsellingaproduct.Let’strytomakeourownad.PromotingaproductEachgroupwillhave90stopromotetheirproductinfrontoftheclass.Howdo

6、businesspeopleoftenpromotetheirgoods???Tip1:usingbargains/discountsandpersuasivelanguagetoappealtocustomersTip2:usingfamouspeopletoattractcustomersTip3:usinggoodcommentsfromcustomers.Timeforshopping!!!Step7SummaryandHomeworkWemustalwaysthinkbeforewebuythingsandnotbeche

7、atedbytheads.1.FinishwritingabouttheExpositorywriting.2.Reviewthewholearticle;underlinethephrasesandwordsyoudon’tknow.Thankyou!