Reading(2)：Advertisements.ppt

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1、AdvertisementsReadingLogicofapassageLogicinaparagraphLogicbetweenparagraphsLogicsThestructureofthepassageDevelopmentofaparagraphRelationshipsbetweenparagraphsstructureofexpositorywritingPartContentPurposeBackgroundinformation&writingpurposeTointroducethe

2、subjectFactsandexamplesTosupportordeveloptheideaWhatyouaresupposedtolearnTogiveadviceConclusionBodyIntroduction1.________________________________________8.________________________________________Ididsomeresearchonadvertisements,andhavesomeveryimportantin

3、formationtosharewithyou.Whenitcomestoadvertisements,wemustalluseourintelligenceandnotbeaslavetothem!Possibleexpressions(1)_____________________________________(2)_____________________________________(3)______________________________________(4)___________

4、___________________________Paragraphdevelopmenttopicsentence+supportinginformation+conclusiontopicsentence+supportinginformationsupportinginformation+topicsentencetopicsentence+explanation+supportinginformation(+conclusion)Topicsentence:_________________

5、____________________Supportinginformation:(1)(2)Explanation/DefinitionTypesParagraph2CommercialadsPublicserviceads?2.________________________________________3.________________________________________Whatisanadvertisement?Acommercialadvertisementisonewhic

6、hsomeonehaspaidfortoadvertiseaproductorservice.PossibleexpressionsSubject:Statement:______________________________________Factsandexamples:(1)(2)Conclusion:Doesanadvertisementtellpeoplethecompletetruth?toothpastead:triestofoolyouinto…groceryad:__________

7、_________Wemustnotfallforthiskindoftrick!Paragraph3??4.________________________________________5.________________________________________Evenifanaddoesnotlie,itdoesnotmeanitisaltogetherinnocent.However,itneversaysthatthisgroceryhasthefreshestfood!Possibl

8、eexpressionsSubject:Informationsupportingtheidea:(1)(2)Conclusion:PSAsaremadetoservethepublic.PSAsaremeanttoteachusandhelpusleadbetterlives.TherearealsoPSAsthatencouragepeopletosupportpublicserviceprojects.Wecanlearnalotby