s公司税务战略事业部业务层战略研究

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1、学校代码：10036，≈馥弩≯，、，、7，。。#i嚣≈。。7、‰i．．雾紫≤；‘“。“。薯∥一霉、；雾‰i婢、雾器g’爹迫睡仨、、1951例矽手歹委f移贸易声学UniversityofInternationalBusinessandEconomics同等学力人员硕士学位论文S公司税务战略事业部业务层战略研究培养单位：专业名称：研究方向：作者：指导教师：论文日期：国际商学院企业管理马中柱李白杰教授二。一二年九月111111IIIIIIII．II．IIY2259802SCompanyTaxStrategiCBusinessUnifB'usirfessStrateg

2、歹Research学位论文原创性声明本人郑重声明：所呈交的学位论文，是本人在导师的指导下，独立进行研究工作所取得的成果。除文中已经注明引用的内容外，本论文不含任何其他个人或集体己经发表或撰写过的作品成果。对本文所涉及的研究工作做出重要贡献的个人和集体，均己在文中以明确方式标明。本人完全意识到本声明的法律责任由本人承担。特此声明学位论文作者签名：多难芊LⅪ乜年7／月Z_日AbstractScompanytaxstrategicbusinessunit(hereinafterreferredtoastheDivision)iStheCUl’rent1eaderof

3、domestictaxationinformatizationmarket．Itownsamarket—leadingproductwhichiSthemaiflsourceofincomeofthedivision．However,astheconstructionandpromotionofthe”goldentaxprojectiii”．thegradualreplacementofexistingproductswillgenerateasignificantimpactonthesurvivalanddevelopmentofthedivision．

4、Therefore．itiSnecessarytoadiuSttheexistingstrategiestoaccommodatethechangeofenvironment．ThispapertakesastrategicbusinessunitwhichiSintroubleasresearchobjectandtrytochooseanappropriatestrategiesfororganizationandhelpittogetthroughthedilemmaviaanin—depthresearchonitsbusinessstrategy,W

5、iththestrategicmanagementmethodsandtheauthor’Spracticalexperiencesintheindustry,thispapermakesanin-depthanalysisofthedivisionifltermsofexternalenvironmentandimernalresourcesandcapabilities．Besides．basedontheanalysisoftheOl’ganization’Sstrengths，weaknessesandexternalopportunities，thr

6、eats(SWOT)，thispaperevaluatesandcomparestheoptionalstrategiesandultimatelydetermineitsbusinessstrategy．Atthesametime．fortheprotectionofsuccessfullandingofthestrategyimplementation，thispaperalsodevelopsspecificstrategyandsafeguardmeasures．China‘Seconomyandsocietyareallintheprocessofg

7、reatchangeandthemal‘ketvaries行omminutetominute．TheenterprisewilleasilyIOSSitscompetitivestrengthinmarketifmanagersareunabletorespondtomarketchangesintime．Thispaperstudiestheprocessofbusinessstrategyandprovidesenterprisesinmal‘ketwithacaseofcopingwithchangesinthemarket．Inaddition，thi

8、spaperoffersenterpr