外贸函电 报盘与还盘.ppt

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1、EGLISHBUSINESSLETTER外贸英文书信OfferAnOverviewMainpoints:Somethingorpricethatisoffered.Aspecialoffer,anarticleofferedforsaleatareducedprice.Afirmoffer,anofferthatisfixed,thattheofferorwillnotchanged.Anofferincludes:thenameofthecommodities,qualities,quantities,andspecificati

2、on;detailsofprices,termsofpayment,commissionsordiscounts;packinganddateofdelivery;andthevalidityofoffer.OfferAnOverviewMethodologyConveypositivemessageStructure1)Thankyouforyourcorrespondentdated…2)Wehavedonesomethingasyoutoldus…3)Wewishfurthercooperationwouldgoon…Offe

3、rAnOverviewMethodologyConveynegativemessageStructure1)Thankyouforyourcorrespondentdated…2)Declineanofferpolitelyorexplicitly…3)Wewishfurthercooperationwouldgoon…OfferAnOverviewKeyTermsoffer报价。习惯用法：make，send，give，结for,in,of,结for较普遍，买方提及卖方的报价时，结of为好（注：quotation同）。e.g.Ple

4、asemake/send/giveusanofferCIFLondonfor(or:on)20metrictonsBrownCashmere.Weconfirmyourofferof2,000kilosBlackTea.underofferelsewhere已报给别人，买方递价bidormakeabid，astockoffer现货报价OfferAnOverviewKeyTerms即期信用证表达法：aletterofcreditavailablebydraftatsight，aletterofcreditpayableagainstd

5、raftatsight；aletterofcreditavailableby(payableagainst)sightdraft；aletterofcredit(or;anL/C)atsight，sightletterofcredit(or:sightL/C)OfferAnOverviewKeyTermspacking包装。1、包装容器名称：bag袋，包gunnybag麻袋polybag塑料袋bale包、布包barrel琵琶桶box盒，箱bundle捆carton纸板箱case箱woodencase木箱cask木桶crate板条箱d

6、rum铁皮圆桶keg小圆桶tin(英)=can(美)听，罐头2、部分常见的包装表示法：（1）用某种容器包装e.g.Walnutsarepackedindoublegunnybags（2）用某种容器包装，每件若干e.g.Men’sshirtsarepackedinwoodencasesof10dozeneach（3）用某种容器包装，每件内装若干e.g.NylonSocksarepackedinwoodencases,eachcontaining50dozen（4）若干件装于一件某容器e.g.Foldingchairsarepacked

7、2piecestoacarton(折叠椅两把装一个纸板箱)（5）每单位装某种容器，若干单位装另一种较大的容器e.g.EachpairofNylonSocksispackedinapolybagand12pairstoabox（6）若干单位装某种容器，若干此种容器装另一种较大的容器Pensarepacked12piecestoaboxand200boxestoawoodencaseOfferAnOverviewKeyTermsprice习惯用法：keenprice薄利的价格，低价，ariseinprice价格上涨，keencompet

8、ition激烈竞争，bidprice递价，ateconomicprices较低的价格，prevailing(current)price流行价格，moderatelypricedgoods价格适中的产品，themarketisfirmw