国际商务英语写作教学课件作者管春林 Chapter 12 Memorandums.ppt

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1、国际商务英语写作作者：管春林责任编辑：杜玲玲出版日期：2010年7月IDPN：308-2010-23课件章数：17Chapter12MemorandumsChapter12Memorandums12.1Questionsfordiscussion12.2Backgroundinformation12.3Samplememos12.4Analysisanddiscussion12.5Pointstoremember12.6Moreusefulpatterns12.1Questionsfordiscussion（1）Haveyoueverheardofmemosinyourda

2、ilylife？Whenaretheyused？（2）Whatdoyouthinkisthepurposeofamemo？12.2BackgroundinformationmemorandumtendencyshortQuestionCanyousuggestanyotherfunctionsthatmemosperform？Thecharacteristicsofamemocanbesummarizedasfollows：（1）Itislessformalthanabusinessletter．（2）Itistransmittedwithinacompany．（3）Iti

3、ssimplystructuredtosavetime．（4）Usuallyitisnotsignedbecausetheheadingcarriesthenameofthesender．12.3SamplememosPleasereadthefollowingsamplememostoseehowtheyarestructuredandworded．12.4AnalysisanddiscussionThebodyormessageareaisthe“meat”ofthememo，Whichusuallycoversthefollowingaspects：（1）Backgr

4、oundinformationorreasonsforthismemoorreferencetoamemoreceived，etc；（2）Themaininformation（instructionorannouncementorrequest，etc．）；（3）Furtherdetailsorsomeimportantrelevantinformation；（4）Actionsexpectedfromthereader．QuestionCanyoumakethelistmorecomplete？basicmemoplans（1）Thedirectplan，whichist

5、hemostcommon，startsoutbystatingthemostimportantpointsfirstandthenmovestosupportingdetails.（2）Theindirectplanmakesanappealorspewsoutevidencefirstandarrivesataconclusionbasedonthesefacts.（3）Acombinationapproachcanbeusedforabalancedplan．12.5Pointstoremember（1）Asmemosareusedforinternalcommunic

6、ation，thenormalgreetings，courtesyindicatorsandconcludingremarkswhicharecommoninbusinesslettersarenolongernecessary.（2）Eachmemoshoulddiscussonetopicandeachparagraphdealswithoneaspectofthesubject.（3）Foreasyreading，putimportantpointsordetailsintolistsratherthanparagraphswhenpossible．……Questio

7、nArethereanypointsthatyouarenotquiteclearaboutordoyouhaveanypointstoaddtotheabovelist？12.6MoreusefulpatternsIwantyoutopassmealltheinformationabout．．．Ishouldlikeyoutoknowexactlywhatactionhasbeentaken．Iamwritingtoremindyouthatthedeadlineforthenovelisonlytwoweeks