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1、毕业设计（英文翻译）译文内容Themercerizedandinternationalizedbackground（我国汽车工业的自主开发）译文出处TheJournalofEuropeanEnvironmentalPolicy(Wiley)系别：经济管理学院专业：汽车营销班级：****学生姓名：***学号：*****指导教师：14ThemercerizedandinternationalizedbackgroundAtpresent，underthemercerizedandinternationalizedbackground，howtost
2、rengthentheindependentdevelopmentabilityofourcountry’sautoindustryhasbecometheurgentproblemtobesolved．Thisarticle，byreferringtotheexperienceofdevelopedcountriesofautomobileindustryinimplementingtheindustrialpolicyandcomparingthetworegulationsmadein1994and2OO4aboutindependent
3、intellectualpropertyrightintheindustrialpolicy，hasputforwardpolicyrecommendationsofsupportingindependentdevelopmentofourcountry’sautoindustry．Abrandbasedonmarketispromisesforaproduct'scapability,qualityandservice.Uptonow,well-knownautomobilebrandsareaccountingfortwopercentof
4、twohundredfarfamedbrandsinallcountry.Meanwhile,aftergoingintoWTO,agreatsetofforeignautomobileenterprisespossessinggoodquality,favorablecapability,knightservicewillenterintoourcountryandbringafire-newideaofbrandforourdomesticconsumers.Nodoubt,thatwillnotonlygreatlyimpactonour
5、domesticautomobileenterprises,whichdon'thavethecapabilityofindependentexploitationandtheconsciousnessofbrandcultivation,butalsoaffectdevelopmentofautomobileindustry.So,duringthecrucialperiod,ourcountryneedsurgentlybrandsofgreatcompetitivepower,whichcandriveandpromptdevelopme
6、ntofautomobileindustry.Thepaper,startingwiththeanalysisofbrandandcombiningwiththetheoryofstrategymanagement,regardingcarmakersasobject,depictsdevelopmentpanoramaofdomesticautomobileindustryandprovidessomesimplethoughtsaboutbreedinganddevelopingautomobilebrandinourcountry,thr
7、oughstudyingstudyingproblemsrelatingtoautomobilebrand.ItistheprimarystudyingintentionthatupgradescorecompetencyOfdomesticautomobileenterprisesandimpelsdevelopmentofautomobileindustry,recurringtoputtingforwardsomerelatedtacticsofbreedinganddevelopingautomobilebrandinourcountr
8、y.Thepaper'smeaningconsiststwopoints:thefirst,itmakesenterprisesattachimpor
