资源描述:
《我国汽车工业的自主开发-外文翻译》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、毕业设计(英文翻译)译文内容Themercerizedandinternationalizedbackground(我国汽车工业的自主开发)译文出处TheJournalofEuropeanEnvironmentalPolicy(Wiley)系别:经济管理学院专业:汽车营销班级:****学生姓名:***学号:*****指导教师:14ThemercerizedandinternationalizedbackgroundAtpresent,underthemercerizedandinternationalizedbackground,howtost
2、rengthentheindependentdevelopmentabilityofourcountry’sautoindustryhasbecometheurgentproblemtobesolved.Thisarticle,byreferringtotheexperienceofdevelopedcountriesofautomobileindustryinimplementingtheindustrialpolicyandcomparingthetworegulationsmadein1994and2OO4aboutindependent
3、intellectualpropertyrightintheindustrialpolicy,hasputforwardpolicyrecommendationsofsupportingindependentdevelopmentofourcountry’sautoindustry.Abrandbasedonmarketispromisesforaproduct'scapability,qualityandservice.Uptonow,well-knownautomobilebrandsareaccountingfortwopercentof
4、twohundredfarfamedbrandsinallcountry.Meanwhile,aftergoingintoWTO,agreatsetofforeignautomobileenterprisespossessinggoodquality,favorablecapability,knightservicewillenterintoourcountryandbringafire-newideaofbrandforourdomesticconsumers.Nodoubt,thatwillnotonlygreatlyimpactonour
5、domesticautomobileenterprises,whichdon'thavethecapabilityofindependentexploitationandtheconsciousnessofbrandcultivation,butalsoaffectdevelopmentofautomobileindustry.So,duringthecrucialperiod,ourcountryneedsurgentlybrandsofgreatcompetitivepower,whichcandriveandpromptdevelopme
6、ntofautomobileindustry.Thepaper,startingwiththeanalysisofbrandandcombiningwiththetheoryofstrategymanagement,regardingcarmakersasobject,depictsdevelopmentpanoramaofdomesticautomobileindustryandprovidessomesimplethoughtsaboutbreedinganddevelopingautomobilebrandinourcountry,thr
7、oughstudyingstudyingproblemsrelatingtoautomobilebrand.ItistheprimarystudyingintentionthatupgradescorecompetencyOfdomesticautomobileenterprisesandimpelsdevelopmentofautomobileindustry,recurringtoputtingforwardsomerelatedtacticsofbreedinganddevelopingautomobilebrandinourcountr
8、y.Thepaper'smeaningconsiststwopoints:thefirst,itmakesenterprisesattachimpor