国际旅游与客源国概论考试大纲(outline of the outline of international tourism and tourist source)

国际旅游与客源国概论考试大纲(outline of the outline of international tourism and tourist source)

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时间:2018-04-26

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1、国际旅游与客源国概论考试大纲(Outlineoftheoutlineofinternationaltourismandtouristsource)Curriculumanditsaimsandrequirements(1)thenatureandcharacteristicsofthecourseThesurveyofinternationaltourismandtouristsourcecountriesisamajorbasiccourseforTourismManagementSpecialtyofhighereducationself-studyexami

2、nationinourprovince.Thetaskistodevelopthetestsystemshouldbebasicknowledgeinlearningthecourse,learningtomasterthemethodsofthiscourse,understandthedevelopmentoftheworldandChinatourismtrend,graspthebasicsituationofChinesemajorsourcecountries,andprofoundunderstandingofChina'sinboundtouris

3、mtodevelopcontinuously,healthilyandstably,wemustconstantlyimprovethetourismtheattractionofresourcesinourcountryandinternationalcompetitiveness,realizethetransformationofourcountryfromabigtourismcountrytoagreattourismpower.(two)basicrequirementsofthiscourseThiscourseisdividedintoeightc

4、hapters,thebasicdevelopmentcourseanddevelopmenttrendinthefullunderstandingoftheinternationaltourismindustryandtourismindustryChinaonthecomprehensiveunderstandingandmasteringallthemajortouristcountriesintheworld,especiallyasthemaintouristmarketinChina,EuropeandtheUnitedStates,JapanandS

5、outhKoreaandSoutheastAsiancountries,thenewcharacteristicsofthecurrentsituationofhistoryandnaturewiththehumanitiesenvironment,thelevelofeconomicdevelopment,tourismandtourismmarkettoChinaandthenewsituation,graspthebasicsituationofthemainsourceofourcountry'stourismrelatedartsandculture,l

6、ocalcustomsandpractices,customsandreligiousbeliefs,personality,characteristicsoftourismresourcesandthemaintouristattractionsdistribution,andmasterthebasicprinciplesandmethodsofdifferentreceptioncountriesanddifferentclassesofforeigntourists,tolaythefoundationfortheworkintourismmanageme

7、nt,hotelservices,translationguideetc..(three)thelinkbetweenthiscourseandrelatedcourses;Thiscourseincludestheprerequisitesoftourism,tourismeconomics,tourismmarketing,layatheoreticalfoundationforthestudyofthesecoursesthiscourse,thiscourseistheactualcombinationofprecoursetheoryandChina's

8、major

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