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1、大学英语教学中的跨文化交际研究（CrossculturalcommunicationinCollegeEnglishTeaching）CrossculturalcommunicationinCollegeEnglishTeaching[Abstract]thecultivationofinterculturalcommunicativecompetencehasimportantpracticalsignificanceinpromotingEnglishteaching,anditisanimportantlinkinCollegeEn
2、glishteaching.ThispaperexplorestheultimategoalanddevelopmentdirectionofEnglishteachingfromtheperspectiveofinterculturalcommunication,andprovidessomereferencesforCollegeEnglishTeachinginthenewera.Interculturalcommunication;Englishteaching;trainingCulture,asaterm,isresilien
3、t.Somepeoplesaythatcultureisacomplexsocialphenomenon,innineteenthCenturytheBritishanthropologistTaylor(EdwardTylor)inthebook"primitiveculture",tocultureunderthedefinitionofaclassic:"cultureisacomplex,whichincludesknowledge,belief,art,morals,law,customandpeopleandasamember
4、ofsocietyandanyothercapabilitiesandhabits."Theprocessofcommunicationistheprocessthatpeopleuselanguageknowledgeandsocialculturalknowledgetotransmitinformation.Therefore,learninglanguageandunderstandingtheculturalbackgroundknowledgereflectedbylanguageareinseparable.Theconce
5、ptof"InterculturalCommunication"istranslatedfromEnglish"InterculturalCommunication",referstobetweenpeopleofdifferentculturalbackgroundsofthecommunicationandinteractionbetweenpeopleofdifferentculturalbackgroundsiswhathappened.UnderstandingEnglishculturalknowledgeisanessent
6、ialfactorforeffectivecommunication.Onthecontrary,thelackofunderstandingofEnglishculturalbackgroundwillinevitablyleadtocommunicationbarriers,conflictsandmisunderstandings,whichiswhatwecall"PragmaticFailure".Inthepast,thisismainlyconcernedwithculturalanthropologyandethnolog
7、y.Inrecentyears,itisattractingtheattentionofthegeneralpublic.InChina,languageteachershaveshownastronginterestinit,reflectingthechangesanddemandsofthetimes,andatthesametimeithasledtomorein-depththinkingaboutEnglishteachingfromtheperspectiveofcross-culturaleducation.1,theba
8、sicpurposeofinterculturalcommunicationresearch1.1cultivatepeople'spositiveattitudestowardsdiffer
