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1、外文翻译原文AlliancesbetweenmanufacturingfirmsandgloballogisticsservicesprovidersMaterialSource:www.emeraldinsight.comAuthor:DrHengLi,DrZahirIraniandProfessorPeterEDLoveCasestudy:Motorola’sstrategicalliancewithUnitedParcelServiceMotorolaInc.isawell-knownUS-based,elect
2、ronicsmultinationalcorporation,diversifiedineightbusinesssectors.Thesebusinesssectors,whichareautonomous,operateindependentlyofeachother.Eachbusinesssectorcomprisesseveralproductlines,withproductionfacilitiesandsalesoutletslocatedaroundtheworld.Thefocusofourdisc
3、ussioninthispaperwillbeMotorola’sSemiconductorProductsSector(SPS).Worldwide,MotorolaisrankedfourthafterNEC,ToshibaandIntel,intermsofsemiconductorsales.TheturnoverofSPSin1998wasUS$8.0billion.ThecasestudyisorganizedaroundthesevenlocationsinAsia,comprising13manufac
4、turingplants,andtheirlogisticsinter-linkagewiththecustomerplantsinNorthAmerica.ThemanufacturingsitescatertothesupplyofsemiconductorstocustomersintheUSAandCanada.ThesecustomersareeitherdownstreamplantsbelongingtoMotorola(internalcustomers)orindependentexternalcus
5、tomers.Giventhecompetitivepressuresinthesemiconductorindustry,oneofMotorola’scriticalinitiativesoverthelastfewyearshasbeenthereductionofbusinesscycletimes,i.e.compressionoflead-timesfromthepointoforderreceipttodeliveryofshipmentatthecustomer’sdoorstep.Whiledrama
6、ticprogresswasmadeinimprovingmanufacturingcycletimes,particularlyinthedirectvalueaddedportions,inthelate1980sandearly1990s,therewerestilluntappedopportunitiestoimprovecycletimeinthenon-valueaddedportionsofmanufacturingaswellasthesupportfunctions.Suchopportunitie
7、sforcycletimereductionwereoftenlostwhensupplychainprocesseswerestudiedonaentity-by-entitybasis,ratherthanforthebusinessasawhole.Aspartofitslong-terminitiative,Motorolaimplementedstepstoreducethebusinesscycletimerightfromtheproductdevelopmentprocesstotheroutingof
8、productstocustomers.Motorolarespondedtocustomerrequirementsofimprovedservicelevels,increasedflexibility,andresponsivenessbydevelopingtheseven-day23or168hoursplanwhich