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1、2018届硕士学位论文微商个人身份的话语建构研究——以微信朋友圈为例作者姓名曹恒平指导教师范宏雅副教授学科专业外国语言学及应用语言学研究方向语用学与会话分析培养单位外国语学院学习年限2015年9月至2018年6月二〇一八年六月山西大学2018届硕士学位论文微商个人身份的话语建构研究——以微信朋友圈为例作者姓名曹恒平指导教师范宏雅副教授学科专业外国语言学及应用语言学研究方向语用学与会话分析培养单位外国语学院学习年限2015年9月至2018年6月二〇一八年六月AThesisSubmittedfor2018Master’sDegreeatShanxiUniversityASTUDYONTH
2、EDISCOURSECONSTRUCTIONOFWECHATSALESMEN’SPERSONALIDENTITIESINTHEMOMENTSOFWECHAT—BASEDONDATAFROMTHEMOMENTSOFWECHATStudentNameCaoHengpingSupervisorProfessorFanHongyaMajorLinguisticsandAppliedLinguisticsFieldofResearchPragmaticsandConversationAnalysisDepartmentSchoolofForeignLanguagesResearchDurati
3、onSeptember,2015—June,2018June,2018ABSTRACTAlthoughtherehavebeenmanyresearchesontheidentityofdifferentgroupsofpeopleindifferentcontextsandonWechatsalesmenfromdifferentperspectivessuchaseconomics,communication,sociology,etc.,therearefewresearchesexploringtheidentityconstructionofWechatsalesmen.T
4、herefore,thepresentstudymainlyfocusesonhowtheWechatsalesmenconstructtheiridentitiesthroughdiscursivepracticesintheMomentsofWechat,withthepurposeofprovidingabetterunderstandingofthewaysandunderlyingcausesofWechatsalesmen’sidentityconstruction,which,hopefully,canoffersomebeneficialenlightmentsfor
5、futureresearches.ThedatainthepresentstudyderivesfromtwentyWechatsalesmen,whichcontains827screenshotsaboutthediscursivepracticestheseWechatsalesmenpostintheMomentsofWechat.Basedonthedata,thepresentstudymainlyexploresthreeresearchquestions:(1)whatarethecharacteristicsofthediscursivepracticesWeCha
6、tsalesmenpostintheMomentsofWeChat?(2)WhatidentitiesdoWeChatsalesmenconstructthroughthesediscursivepracticesandhow?(3)WhydoWechatsalesmenmainlyconstructtheseidentitiesintheMomentsofWechat?Inordertoanswerthesequestions,thepresentstudyappliesKarenTracy’stheoryaboutidentityconstructionwhichmainlypr
7、obesintotherelationshipbetweenidentityandeverydaytalkfromtherhetoricalperspectiveandculturalperspectiveintermsofpersonalreference,speechacts,soundoftalk,interactionstructures,style,stance,etc.UndertheguidanceofKarenTracy’sidentity
