体验经济下员工满意度对酒店个性化服务的影响

体验经济下员工满意度对酒店个性化服务的影响

ID:31854348

大小:4.26 MB

页数:71页

时间:2019-01-21

体验经济下员工满意度对酒店个性化服务的影响_第1页
体验经济下员工满意度对酒店个性化服务的影响_第2页
体验经济下员工满意度对酒店个性化服务的影响_第3页
体验经济下员工满意度对酒店个性化服务的影响_第4页
体验经济下员工满意度对酒店个性化服务的影响_第5页
资源描述:

《体验经济下员工满意度对酒店个性化服务的影响》由会员上传分享,免费在线阅读,更多相关内容在应用文档-天天文库

1、AbstractAbstractExperienceeconomyisaneweconomicform,whichrisewiththecontinuousimprovementofsocialproductivitylevel,withtheimprovingofthepeopledemandlevelinrecentyears.Thecompetitioninthehotelindustry,becomingincreasinglyfiercewiththeadventoftheexperienceeconomy,c

2、ustomerservicesprovidedbythehoteldemandcomparedtothepreviousstandardizedservicesbecomemorecomplexanddiverse.Howinnovativepersonalizedserviceprovidedtomeettheneedsofdifferentcustomerexperiencehasbecomeanimportantwayforhotelstoenhancetheircompetitivenessandcompetit

3、iveadvantage.Theemployeesisdirectrendererofthispersonalizedservice,ontheonehand,theperformanceofitsworkhasadirectimpactonthelevelofcustomerperceivedservicevalue,therebyaffectingthequalityofthehotel'spersonalizedservice;Ontheotherhand,theemployee'sworkperformanced

4、ependsInthispaper,refertothelargenumberofdomesticandforeignliterature,Basedonservice-profitchain,internalmarketingtheory,theexperienceeconomictimesasthebackground,thecharacteristicsofthehotelindustry,discussesthehotel'spersonalizedserviceandthehotelemployee‟ssati

5、sfaction,andexplorethespecialrelationshipbetweenthetwo.Also,onthisbasis,theconceptualmodelofemployeeloyalty,efficiency,customersatisfactionastheintermediatevariablestructure.SelectahotelintheKunmingregionasanempiricalanalysisforthesurvey,testandcorrectthemodelhyp

6、othesis,andultimatelyconcluded:Hotelemployeesatisfactionhaveasignificantpositiveeffectonhotelpersonalizedserviceproviders.Finally,accordingtothefindingsofthisarticle,itisproposedthatthehotelshouldcarryouthigh-qualityandefficientinternalmarketing,theestablishmento

7、fafairandreasonableincentivemechanismandestablishgoodrelationshipsatmosphereaspectstoimproveIIAbstractemployeesatisfaction,andthusenhancethequalityofpersonalizedservicerecommendations.Allinall,withexamplesfromtheorytostarttryingtoconsiderinthecontextoftheeconomic

8、times,thehotelemployeesatisfactionhaveeffectonthepersonalizedserviceexperience.Ihopecanprovidetheoreticalreferencefortheoperationandmanagementofthedomestichote

当前文档最多预览五页,下载文档查看全文

此文档下载收益归作者所有

当前文档最多预览五页,下载文档查看全文
温馨提示:
1. 部分包含数学公式或PPT动画的文件,查看预览时可能会显示错乱或异常,文件下载后无此问题,请放心下载。
2. 本文档由用户上传,版权归属用户,天天文库负责整理代发布。如果您对本文档版权有争议请及时联系客服。
3. 下载前请仔细阅读文档内容,确认文档内容符合您的需求后进行下载,若出现内容与标题不符可向本站投诉处理。
4. 下载文档时可能由于网络波动等原因无法下载或下载错误,付费完成后未能成功下载的用户请联系客服处理。