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1、OnthePrinciplesofTranslationinBusinessEnglishContentChapterⅠIntroductionChapterⅡPrinciplesofTranslationinBusinessEnglish2.1prominentfeatureofsimple2.2Thepurposeoftranslation2.3TranslationPrinciples2.3.1Equivalenceprinciple2.3.2Simplicityprinciple2.3.3AestheticprinciplesChapterⅢCon
2、clusionReferencesAbstract:Asacrucialcommunicationmaterial,thepublicsignexhibitsitsgrowingimportanceintheworldwidecommunication.Itisaspecialtextwhosefunctionisstrongandcommunicativepurposequiteclear.Thus,itstranslationapproachesshouldbebasedonthetext’sfunctionsandthetranslator’spur
3、pose.Thispaperclassifiespublicsigns,comparesChineseandEnglishsignsandcomesupwiththeprincipleforitsC-Etranslation,namely,anA-B-Capproach(Adapt-Borrow-Createapproach).ItisbasedontheSkopostheorie.KeyWord:spublicsigns;translation;principle;SkopostheoriChapterⅠIntroductionBusinessEngli
4、shisEnglishespeciallyrelatedtointernationaltrade.Manynon-nativeEnglishspeakersstudybusinessEnglishwiththegoalofdoingbusinesswithEnglish-speakingcountries,orwithcompanieslocatedinnon-nativeEnglish-speakingareasbutnonethelessusingEnglishassharedsecondlanguageorlinguafranca.BusinessE
5、nglishmeansdifferentthingstodifferentpeople.Forsome,itfocusesonvocabularyandtopicsusedintheworldsofbusiness,trade,finance,andinternationalrelations.Forothersitreferstothecommunicationskillsusedintheworkplace,andfocusesonthelanguageandskillsneededfortypicalbusinesscommunicationsuch
6、aspresentations,negotiations,meetings,smalltalk,socializing,correspondence,reportwriting,andsoonBusinessEnglishisourunderstandingofthebusinessunderthescenarioappliedtotheEnglish,itisamatteroffact,weunderstandthespokenEnglish,writingisfundamentallydifferent,themaindifferenceisthats
7、omeofthevocabulary,basedondifferentterms,isthemaintermInadditiontootherdifferencesbetweendifferentsentencealsoincluded,inordertobasicallymeetthecommerceofdifferentoccasionsputforwardadifferentvocabularyandsentence,constitutesomeofthecharacteristicsofbusinessEnglish.EssentiallynoEn
8、glishcommonwithalotofdifferenceBu