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1、TheMarketSurveyReportforShunQinPlantingCompany
Abstract:ThisprojectillustratedthecurrentpositionofShunQinPlantingCompany,itshowswhattheproblemstheShunQinPlantingCompanyhas,andwhatthecompanyshouldbechangedtoimprove.Nowadays,thecompetitionisgocrazy.Ifthecompanywanttostandinthisleve
2、lofmarketshare,itmustincreasetheworkefficiencyofstaff,keeptheloyaltyofexistclients,findmorepotentialclients,andimprovemanagers’managementskills.AllofthesearetheobjectivesofShunQinPlantingCompany.Inthisreport,itshowstheproblemsfortheShunQinPlantingCompany,ituseexperiencesurveywith
3、thedepartmentmanagerinthecompany,tounderstandthecurrentbusinesssituationofShunQinPlantingCompany,andsecondarydataanalysisfromthewebsite.AnditalsobringssomeobjectivesfortheShunQionPlantingCompany.Afterthesurvey,ithasgotsomedata.Inthereport,itmanagethedataandinformation,analysisit.
4、Atlast,itshowsShunQinPlantingCompanysomerecommendationstoimprovethemselves.KeyWords:problems;marketshare;businesssituation;recommendations
TheMarketSurveyReportforShunQinPlantingCompanyⅠ.IntroductionShunQinPlantCompanywasestablishedin1990inShanghai.Itisalandscapeplanning,design,c
5、onstruction,plantlandscaping,greenspaceconservation,floralfloriationandseedlings,flowers,sodproductionandmarketingofthegreenenvironmentinoneprofessionalcompany.(LiShunMing,,2006)Registeredcapitalof20millionYuan,aperiodin2000,ShanghaiConstructionCommissionapprovalfortheurbanlandsc
6、apesecondlevellicenseenterprises.Sinceitsestablishmentthecompanyhasalwaysbeento"businesstype,managementtype,aknowledge-based,business-type"targetfortheenterpriseinorderto"createabetterhome"fortheconceptofcorporateculture,byvirtueoftheirownefforts,hardwork,afte
7、rfifteenyears,hasnowbecomeaGardendesign,construction,maintenance,plantingandsalesofintegratedenterpriselandscape,withlandscapegardendesignqualificationB,urbanlandscapequalitysecondlevelconstruction.InDecember2002throughISOO9001:2000internationalqualitymanagementsystemcertificatio
8、n.ShunQinPlantingCompanytosetupanintegra
