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ID:1251011
大小:448.02 KB
页数:11页
时间:2017-11-09
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1、THEUNIVERSITYOFHONGKONGPUBLICOPINIONPROGRAMME(POP)OpinionSurveyonSchoolPrincipals'RankingofUniversitiesinHongKong2009COMMISSIONEDBYMEDIAEDUCATIONINFO-TECHCO.LTD(Education18.com)SURVEYREPORTCompiledbyChungTing-yiuRobert,PangKa-laiKarieandLeeWai-kinFrank22July2009Copyrightofthisreportisheldj
2、ointlybyMediaEducationInfo-TechCo.LtdandPublicOpinionProgramme,theUniversityofHongKong.Everythinginthispublicationistheworkofindividualresearchers,anddoesnotrepresentthestandoftheUniversityofHongKong.DrRobertChungisfullyresponsiblefortheworkofthePOP.HKUPOPOpinionSurveyonSchoolPrincipals'Ra
3、nkingofUniversitiesinHongKong20091.ResearchBackground1.1Inparallelwiththe"PublicRanking"telephonesurvey,POPwascommissionedbyMediaEducationInfo-TechCo.LtdforthethirdtimetoconductthislocalschoolprincipalsurveywhichaimedtostudytheirperceptiontowardstheinstitutionsofhighereducationinHongKong.1
4、.2POPwasresponsiblefordesigningthequestionnaire,inputtingandprocessingthedatawhileMediaEducationInfo-TechCo.LtdwasresponsibleforallothersurveylogisticssuchasobtainingthecontactlistofschoolsfromthedatabaseofEducationBureau(i.e.483validaddresses),printingandmailingoutthequestionnaires,follow
5、ingupwithchasers,aswellascollectingthereturnedquestionnaires.Atotalof7keyquestionswereaskedinthisyear’squestionnaire,whichisattachedinAppendixA.1.3POPwasnotinvolvednorconsultedonhowtomakeuseofthefindingsfromthisprincipalsurveytocompiletheoverallrankingsoflocaluniversities.Thiswasthesoleres
6、ponsibilityofMediaEducationInfo-TechCo.Ltdwhowouldusuallytakeahandfulofotherelementsintoconsideration.2.ResearchDesign2.1Thetargetpopulationofthissurveywasdefinedastheprincipalsofalllocalsecondaryschoolsexcludingtheinternationalschools.Nosamplingwasrequired.2.2Thisstudywasconductedbyself-a
7、dministeredpaperquestionnaire,returnedbytheprincipalsviamailorfax.Thedatacollectionperiodstartedfrom1Juneandendedon17June,2009.Atotalof113questionnaireswerereceivedviafax.Amongstthem,112caseswereconsideredvalid.Theresponserateofthissurveywas23.2%,withastandard
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