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1、AnalysisoftheswimmingpoolofknowledgemanagementasthecoreofthemarketingmodelOnPaperKeywords:swimmingpoolmarketingmodelofknowledgemanagementAbstract:21stcenturyknowledge-basedeconomyhasbeendeepintoallaspectsofsocialdevelopment.WiththecontinuousadvanceofChina’ssports,fitnesstocarryoutinfu
2、llswinginthecountry,increasingthedegreeofthesportsindustry,anumberofvenuesmarketingmodelalsorequiresadapttotheknowledge-basedeconomy,knowledgemanagement,managementofhumanhistoryasagreatrevolutionarymarketingmodelforthevenuetobringanewmarketingidea.Knowledgemanagementisaknowledge-based
3、economyanewmanagementconcept,managementofhumanhistory,thelastgreatrevolutioninknowledgemanagementisthelate20thcenturybytheLexington,MassachusettsfamousEntuWeiXing(entovation)proposedaninternationalconsultingfirmofknowledgemanagementistotakefulladvantageofthecompany’11scoreknowledgeand
4、wisdom,creativityinordertoimprovetheircompetitivenesssoastoachievesustainabledevelopment.WiththecontinuousadvanceofChina’ssportsindustry,sportsindustryofthecontinuousimprovementofoverallfitnesscrazehit,especiallyinthe21stcentury‘people-orientedandsustainabledevelopment’undertheimpacto
5、fthewaveofthinking,knowledgemanagementinthesportsmarketingindustry,whichhighlightstheincreasinglyimportantpositioninthisindustryintheswimmingpoolaspartofsports,theswimmingpoolintheknowledgeeconomyofknowledgemanagementforcustomermarketingmodelswerediscussed.1swimmingpooloftheoriginalma
6、rketingmodelsuitedtotoday’sknowledgesocietyThecoreconceptofmarketingisbasedoncustomer-orientedtoconsumerdemandasthecriterion,therefore,marketingtheoryandmethodswillinevitablychangewiththedevelopmentofconsumerdemandchanges.Onlyakeengraspofcorporatemarketingstaffthelatesttrendsinthedeve
7、lopmentofmarketingconstantlylearnnew11marketingtheoryandpractice,toavoidfallingbehindthetimes,andwonthecompetitioninthemarketfirst-moveradvantage.Currentlyonthemarketmainstreamswimminggym’smarketingmodelisexperientialmarketing,andcustomercontactchannelstoitsmainchannelistorelyontradit
8、ional
