proposal for the coffee life shop

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1、PreparedExpresslyfor:Mr.Li(themanageroftheChinaConstructionBank)Preparedby:LinGuomeiTel:13392522067E-mail:879620270@qq.comDate:29/10/201125TableofContentsExecutiveSummary-------------------------------------------------------------1Introduction----------------------------

2、-------------------------------------------3Proposal----------------------------------------------------------------------------3Findings----------------------------------------------------------------------------4Strengths-------------------------------------------------

3、---------------------------------4Opportunities----------------------------------------------------------------------------4NewPremises---------------------------------------------------------------------------5Services-----------------------------------------------------

4、-----------------------------5Facilities---------------------------------------------------------------------------------6CostBreakdown------------------------------------------------------------------------6Benefits--------------------------------------------------------

5、---------------------------7Schedule----------------------------------------------------------------------------------7RisksandManagementPlans---------------------------------------------------------9Conclusion--------------------------------------------------------------

6、---10AppendixesAnalysisoftheBusiness----------------------------------------------------------------------11CustomerProfiles------------------------------------------------------------------------------12FocusGroups---------------------------------------------------------

7、--------------------------12SWOTAnalysis----------------------------------------------------------------------------------14SMARTanalysis----------------------------------------------------------------------------------16ActionPlan-----------------------------------------

8、-----------------------------------------------17ActivityFlowChart------------------------------