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ID:33411494
大小:507.96 KB
页数:63页
时间:2019-02-25
《中德企業文化差异及在合资公司中的整合研究》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、哈尔滨工业大学管理学硕士学位论文AbstractInthepresentworldofeconomyglobalization,facingincreasinglycomplexcompetitionenvironmentandcomplicatednationalculturedifference,decreasingjointventureintegrationcostandcreatinggreatcorporateculturehasbecomeanewsourceformoderncompaniestobuildcorecompetitivecapabilityandcompet
2、itiveadvantage.Howtoidentifyandconstitutecross-culturalintegrationmodelhasbecomethegroundworkforimplementingcross-culturalmanagement.So,itbecomeshelptoanalyzemanagementissuesanddifficultiesoriginatedfromculturaldifferencesbetweenjointventuressothatmoreunderstandingsareacquireduponthefunctionsofcul
3、turalvalueandbehaviorexpectationintheoperationofeconomyandmanagementofenterprisesandthatpropercoordinationcanbemadebetweenChineseandGermany,italsohasbeenavitalissuegainingmoreandmoreattentionfrombothscholarsandjointventures.Atpresent,bilateraltradeandjointly-fundedbecomesincreasingbetweenChinaandG
4、erman,atthesametime,cultureconflictshaverepresentativeinbothsideandGermanycorporateculturehastypicaluniqueness,however,scholarsstudiedlessaboutthisathomeandabroad.Underthisbackground,thispapergoesfurtherresearchaboutthisissue.Thisthesisrunsthroughculturetheoriesanddiscussesseveralpointsindetailsce
5、nteredonhowtoestablishcorporatecultureintegrationframeworkandhowtoapplyculturedifferenceknowledgetoSino-Germanjointventureactivities.Thethesisstartswiththesubjecttobestudiedfollowedbyliteratureretrospectioninthefieldofcorporatecultureandcross-culturalmanagementbothinhomeandabroad.Itdiscussestheint
6、errelatednationculturetheoryandnature,types,influencefactorandcharactersofcorporateculture.What’smore,itanalysestherelationandinfluencebetweennationalcultureandcorporateculture,andexploresamodelbyidentifyingsomekeyinfluencefactor.Thethesisalsoelaboratestheoryinthecross-culturalmanagement,discusses
7、itsdevelopmenttrendandcorrespondingstrategies.ThispaperalsodiscussesthesimilaritiesanddifferencesofChinaandII哈尔滨工业大学管理学硕士学位论文Germannationalcultureandcorporateculturefromculturedifferences.Afteranalyzingandcompari
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