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1、INNOVATIONTRENDSREPORT:INCLUSIVEGLOBALECONOMIESPARTFIVEINOURONGOINGSERIESONMACROTRENDSSHAPINGGLOBALSOCIETYSOCIALIMPACTRecentcivicunrestandthesurgeofpopulismaroundextremepovertyinrecentdecades,currentgeopoliticaltheworldindicatethatcapitalism,atleastinitstrad
2、itionalunrest,climatechangeimpactsandotherglobaltrendsform,isnotthecure-allitpromisedtobe.Butthereisasuchaspopulationgrowthandurbanisationmeannewwaveofcapitalism,onethatconsidersandempowersthatachievingthe2030SDGagendawillnecessitateallpeople–especiallythose
3、whoarecurrentlyleftout–unparalleledinnovationandcreativesolutions.Thesourcetakingrootandshowingadifferent,moreinclusiveoftheinnovationandcreativityrequiredliesinupendingwayforward.everythingwethoughtweknewabouttheeconomy.WecreatedtheInnovationTrendsReportser
4、iesasINTHISINCLUSIVEGLOBALECONOMIESREPORT,partofourglobalSocialImpactpractice’sstrategicTHEFINALINOURINNOVATIONTRENDSREPORTSERIES,focusontheSolutionEconomy–whereworkingacrossWEEXPLOREHOWPURPOSE-DRIVENORGANISATIONSAREboundaries,disciplinesandsectorstosolvetou
5、ghproblemsholdsthepromisetopushusallforward.REDEFININGTHEECONOMICRULESTHATHAVEGUIDEDAnd,itispartofourcommitmenttoacceleratecreativeUSSINCEWORLDWARIIANDOFFERAPERSPECTIVEsolutionstoglobalchallenges.Enduringprogressagainstpoverty,inequality,diseaseandclimatecha
6、ngewillbeONHOWTOACCELERATETHECREATIONOFAMOREbornfromunprecedentedcreativityandcollaborationHOLISTICANDINCLUSIVECAPITALISTSYSTEM.amongpolicymakers,businessleaders,socialsectororganisationsandeverydaycitizenswithinanewAninclusiveeconomicmodelistheprerequisitet
7、otheeconomicconstruct–aninclusiveglobaleconomy.ambitiousglobaldevelopmentagendacodifiedintheUnitedNations(UN)SustainableDevelopmentGoals(SDGs).WhilewehavemadegreatprogressinfightingWEBERSHANDWICK2INNOVATIONTRENDSThisInclusiveGlobalEconomiesreportisthefifth,a
8、ndlast,inaseriesofinvestigationsintothekeymacrotrendsthatareshapinghowpurpose-drivenorganisationseffectpositivesocialchange.NETWORKEDALWAYS-ONPURPOSE-DRIVENCONSCIOUSINCLUSIVEGLOBALSMARTCITIESTRA