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1、英语演讲Unit9SpeakingtoPersuade2.Beforeyouselectatopic,youmustrealizethatyourwillbetryingto“persuade”ratherthan“inform”.Herearethedistinctions:*Whenyougiveapersuasivespeech,youarealeader.Whenyougiveaninformativespeech,youareateacher.*Apersuasivespeechasks
2、theaudiencetochooseanoption.Aninformativespeechsimplyshowsandclarifiesoptions.*Apersuasivespeechaskstheaudienceforapledgetodosomething.Aninformativespeechmaysimilarlyaskforcommitmentfromtheaudience;however,itissignificantlysmaller.*Anyregularpublicspe
3、akerorpublicrelationsprofessionalwilltellyouthatapersuasivespeechinvolvesparticularethicalobligations.Unit9SpeakingtoPersuade3.Next,youneedtoselectatopic.Mostpersuasivespeechtextbookswilldividetopicsintothreedifferentcategories.*Thefirstinvolvesquesti
4、onsof“policy”.*Thesecondcategoryiswhenthepersuasivespeechfocusesonquestionsof“value”.*Thefinalcategoryispersuasivespeechesthatfocusonquestionsof“fact”.Unit9SpeakingtoPersuade4.Onceyoudecideonyourspeechtopicandcategory,youmustthendevelopyourspecificpur
5、pose.Dependingonyourcoursestructureandtheoreticalperspective,yourspecificpurposewilleitherbe“speaker-centered”or“audience-centered”.Ifitisspeaker-centered,thenyourspecificpurposewillusuallybeginas,“Topersuademyaudienceabout...”incontrasttoanaudience-c
6、enteredspeechwhichtypicallybegins,“Attheendofmyspeech,Iwantmyaudienceto...”Unit9SpeakingtoPersuade5.Onceyoudecidedonyourtopic,yournextjobistodecideonwhichpersuasivespeechorganizationyouwilluse.Thetwomostpopularorganizationalpatternsamongcollegeprofess
7、orsare:“TheProblem-Cause-Solution”andthe“Monroe’sMotivatedSequence”patterns.TheMonroeMotivatedSequencehasfiveparts:Attention,Need,Satisfaction,Visualization,andAction.WiththeMonroeMotivatedSequencepattern,the“Attention”willbeyourintroduction.Yourthree
8、mainpointswillbe:(1)Need,(2)Satisfaction,(3)Visualization.Yourconclusionwillbeyourcallof“Action”.Unit9SpeakingtoPersuade6.Afteryouhavedecidedonyourorganizationalpattern,youshouldalwaysutilizeexternalsourcesinordertoback-upyourcentralideaandmai
