商务英语写作教案.doc

商务英语写作教案.doc

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1、Part1WritingWhenMakingApplications(1)1.layoutandconventionsofletterwritingProcedure:I.Leadingin:5minutesSaysomethingabouttheteachingarrangementofthistermandhowtostudythiscourse.Andthenaskstudentstopointouttheadvantagesanddisadvantagesofthefollowingwaysofcommunicationandmakeaconclusionthatletterist

2、hebasisforcommunicationforbusiness.II.TeachingContents:40minutesa.Themainpartsofbusinessletters1)theletterhead2)theinsideaddress3)thedate4)thesalutation5)thebodyoftheletter6)thecomplimentaryclose7)thesignatureb.Theoptionalparts1)thereferences2)thespecialmarkings3)thesubjectline4)thecarboncopynotat

3、ion5)theenclosurec.FormofabusinessletterIndentedformatisthetraditionalBritishpracticewiththeheadingusuallyinthemiddleandthedateontheright-handside.Thecomplimentaryclosemaybeinthecenterorcommenceatthecenterpoint.Witheverynewlinetwoorthreespacesareindented.Alsoeachparagraphindentsbyfiveorsixspaces.B

4、lockformatisnowthemostpopularpracticeofdisplayingbusinessletters.Itsremarkablefeatureisthatalltypinglines,includingthoseforthedate,insidenameandaddress,salutation,subjectheading,eachmessageparagraphandcomplimentaryclose,beginattheleft-handmargin.Thesemi-blockedformatisthemixtureoftheabovetwoformat

5、s.Thefirstlineofaparagraphislinedupwiththeleftmarginandthereisanextrablanklinebetweenparagraphstosignalthestartofanewparagraph,butthewriter’saddress,date,closingandsignatureinformationareindented.d.Envelopesaddressing§Theprinciplesofaddressingenvelopes:accuracy§clearness§appearanceIII.Exercises30m

6、inutesElementsofBusinessLettersandTheirPositionsintheLetter:1)  Sender’sname:ChinanationalLightIndustrialProductsImport&ExportCorporation,DalianBranch2)  Sender’saddress:111RenminRoad,Ningbo,China3)  Sender’sE-mail:Ningbo@chinalig.Com.Cn4)  Sender’stelephonenumber:0574-5)  Sender’sReferenceNumber:

7、WDF/LNIV.SummaryGiveabriefsummarythisclassIV.Homework:Part1WritingWhenMakingApplications(2)2.applyingforjobvacancies1.Teachingtask:JobapplicationLetter2.Teachingtargetandobject:(1)Enablethestudentstowriteajobappl

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