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1、BenchmarkBenchmarkReportreport2020GlobaldatamanagementresearchThedata-drivenorganization,atransformationinprogressMethodologyExperianconductedasurveytolookatglobaltrendsindatamanagement.Thisstudylooksathowdatapractitionersanddata-drivenbusinessleadersareleveragingtheirdata
2、tosolvekeybusinesschallengesandhowdatamanagementpracticesarechangingovertime.ProducedbyInsightAvenueforExperianinOctober2019,thestudysurveyedmorethan1,100peopleacrosssixcountriesaroundtheglobe:theUnitedStates,theUnitedKingdom,Germany,France,Brazil,andAustralia.Organization
3、sthatweresurveyedcamefromavarietyofindustries,includingIT,telecommunications,manufacturing,retail,businessservices,financialservices,healthcare,publicsector,education,utilities,andmore.Avarietyofrolesfromallareasoftheorganizationweresurveyed,whichincludedtitlessuchaschiefd
4、ataofficer,chiefmarketingofficer,dataanalyst,financialanalyst,dataengineer,datasteward,andriskmanager.Respondentswerechosenbasedontheirvisibilityintotheirorganization’scustomerorprospectdatamanagementpractices.Page2
5、Thedata-drivenorganization,atransformationinprogressBench
6、markreport2020GlobaldatamanagementresearchThedata-informedorganization,atransformationinprogressExecutivesummary..........................................................................................................................................................5Sectio
7、n1:Trusteddata....................................................................................................................................................6Section2:Datadebt.............................................................................................
8、...........................................................10Section3:Theskillsgap...............................................................................................................................................14Conclusionandkeyfindings......................
9、.........................................................................................