资源描述:
《网络旅游信息对旅游决策的影响研究——以江西为例.pdf》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、AbstractWiththerapiddevelopmentofinformationtechnology、theInternethasbecomeincreasinglyflourish,networktourisminformationfortouristsbehaviormoreandmoresignificant,theinfluenceoftheInternethasbecomeanimportantmodeoftransmissiontouriststravelinformation.Researchonnetwo
2、rktourisminformationhowtoinfluencetourists'decision-making、analysistheinfluencedegreeofthenetworktourisminformationtotouriststourismdecision-making,putforwardspecifictourismmarketingstrategycountermeasures,isofgreatsignificance.Thisresearchmainlyincludingintroduction
3、,literaturereview,theoreticalbasis,researchideasandresearchdesign,networktourisminformationimpactontourismdecision-makinganalysis,conclusionandprospectofsixparts.Inthechapteroftouristinformationnetworkimpactontourismdecision-makinganalysis,mainlyincludingfiveaspects:
4、thedemographic,networktravelinformationsearchbehavior,search,searchcontentattentionandnetworktourisminformationcredibility.Analyzesthenetworktourisminformationtheinfluenceandtheroleoftouriststraveldecisions.Thestudyingtellusweshouldstrengthencommunicationandcollabora
5、tionbetweenthegovernmentandotherdepartmentstoparticipate;Increasinginvestmentfunds,improvethemeansofnetworktechnologytobuildaperfectnetworkinformationserviceplatform;Knowtouristsdemand,buildanforthetouristscanprovideaccurate,comprehensiveandperfectcomprehensivetouris
6、minformationnetworktourisminformationserviceplatform,toprovidetouristsreallyneedtravelinformation,onlyisadvantageoustothenetworkinformationserviceplatformandhealthydevelopmentoftourisminjiangxiprovince.Ontheresearchmethods,thispaperisthroughthequestionnairesurvey,and
7、combiningwithopinionmining,contentanalysisanddatastatisticsanalysis,triedtobreakthroughaqualitativeresearchpatternofpastexperience,judgment,combinequalitativeresearchandquantitativeresearch,explainsthenetworktourisminformationinthetouriststraveldecisionsplayaroleinth
8、eprocess,toexplorenetworktourisminformationishowtoinfluencethetouriststraveldecisions,fortourismenterprisesinjiangxiprovinceandther