国际贸易函电教学课件作者张干周Chapter 15 Agency.ppt

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1、国际贸易函电作者：张干周责任编辑：朱玲出版日期：2009年9月IDPN：308-2009-022课件章数：18Chapter15AgencyTableofContents1.Introduction2.Specimens3.WritingTemplatesIntroductionAgentsorsalesrepresentativesareanimportantpartofmanufacturers’andexporters’success．Exportersormanufacturersmayappointanagenttoactontheirbehalftocollectinformat

2、ionaboutthetargetmarketandsellcommodities.Therearegenerallytwomajortypesofagents:generalagentandsoleagent.Manufacturers’agentsorrepresentativesmightsellseveralcomplementaryproductsmadebydifferentmanufacturersand,thus,takeabroadapproachtotheircustomers’business.SubtitleSpecimensRequestforMarketingAg

3、ency+ReplyIdentifyanAgentImporterAsksforSoleAgencyAppointmentofAgentExporterOfferstheAgencyTermsandConditionsDeclineaRequestforSoleAgencySubtitleWritingTemplatesRequestforMarketingAgency+ReplyIdentifyanAgentImporterAsksforSoleAgencyAppointAgentExporterOfferstheAgencyTermsandConditionsDeclineaReques

4、tforSoleAgencyWritingTemplates---RequestforMarketingAgencyReplyWritingTemplates---IdentifyanAgentWritingTemplates---ImporterAsksforSoleAgencyWritingTemplates---AppointAgentWritingTemplates---ExporterOfferstheAgencyTermsandConditionsWritingTemplates---ExporterOfferstheAgencyTermsandConditions

5、WritingTemplates---DeclineaRequestforSoleAgency谢谢！谢谢