经贸英语文章选读课件董晓波 ISBN9787566302199 PPTUnit 1.ppt

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1、Unit1StartingaBusinessSupplementaryReadingCONTENTSTeachingAimsTextATextBTeachingAimsAfterstudyingthisunit,youarerequiredto:1.Haveageneralideaofhowtostartabusiness.2.Understandthepotentialproblemsandthewaystostartabusinessabroad.3.Understandthetraitsanentrepreneurshouldhave.4.Masterthedifficultw

2、ordsandexpressions.TextAStartingaBusiness:TheIdeaPhaseDiscussionHaveyoueverthoughtaboutstartingabusinessafteryourgraduation?What’sthemostdifficultpartofstartingabusiness?Whattraitsdoyouthinkanentrepreneurshouldhave?Howdoyouunderstand“GettheJuicesFlowing”?TextAWarming-upManypeoplebelievestarting

3、abusinessisamysteriousprocess.Theyknowtheywanttostartabusiness,buttheydon'tknowthefirststepstotake.Inthischapter,you'regoingtofindouthowtogetanideaforabusiness--howyoufigureoutexactlywhatitisyouwanttodoandthenhowtotakeactiononit.Butbeforewegetstarted,let'sclearuponepoint:Peoplealwayswonderifthi

4、sisagoodtimetostarttheirbusinessidea.Thefactis,there'sreallyneverabadtimetolaunchabusiness.It'sobviouswhyit'ssmarttolaunchinstrongeconomictimes.Peoplehavemoneyandarelookingforwaystospendit.Butlaunchingintoughoruncertaineconomictimescanbejustassmart.Ifyoudoyourhomework,presumablythere'saneedfort

5、hebusinessyou'restarting.Becausemanypeoplearereluctanttolaunchintoughtimes,yournewbusinesshasabetterchanceofgettingnoticed.And,dependingonyouridea,inadowneconomythereisoftenequipment(orevenentirebusinesses!)forsaleatbargainprices.Translation1.startabusiness2.bargainprice3.marketingconcept4.thep

6、arkinglots5.personaltrait6.热门行业7.出现8.精品咖啡连锁9.风行一时10.减轻风险1.创业2.优惠价3.市场概念4.停车场5.人格特质6.hotbusiness7.cropup8.gourmetcoffeehousechain9.alltherage10.mitigateyourriskNOTES1.Entrepreneurmagazine：EntrepreneurMagazineisapublicationthatcarriesnewsstoriesaboutentrepreneurialism,smallbusinessmanagement,andb

7、usinessopportunities.ItispublishedbyEntrepreneurMediaInc.,headquarteredinIrvine,California.Thismagazineispublishedmonthly,12issuesannually.Nospecialextraissuesarepublished.EntrepreneurincludessectionslikeTech,Money,Sell,andLead.It