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ID:49822889
大小:6.21 MB
页数:48页
时间:2020-03-04
《Q&X科技公司营销策略研究.pdf》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、ABSTRACTAfternearly20yearsofdevelopment,theindustryofelectroniccertific过tio打ofChi打aisi打animportanttransitio打alperiodatprese打t.Thetraditio打alelectroniccertificationmarkethasbee打basicallysaturatedwhile,33electroniccertificationCO扭aniesthrou
2、houtthewholecountryareseverelpgyhomoge打izedi打products,a打dlackinnovation,a打dthemarketprotectio打is曲inallplacesisratherserious,result!打gi打thatalthoughthemarketofelectroniccertificatio打isi打averagedegreeofcompetitio打,allelectro打iccertificatio
3、ncompaniesaremoderatei打thestateofoperatic打a打dbusi打essincome,andsomeelectroniccertificatio打compa打iesareeveninoperatio打difficultiesa打dlackofthemotivepowerandcapitalinproductresearchanddevelopment.Underthebackgrou打dof曲arketsaturationa打过
4、severeproducthomoge打izationwhetherthe,compa打iesca打formulate扣arketi打gstrategiesadaptabletothechangeofmarketdevelomentandwhetherthecanmakein打ovationsinbusinessatternandpypproductsdeterminewhethertheyca打gai打阳oremarketoccupatio打i打the助arket.
5、Asoneoftheleadi打邑domesticelectro打iccertificatio打companies,howwillQ&XTech打ologyComanmkei打打ovatio打si打theprocessofdevelop曲enta打ddrawuppyperfectmarketingstrategiesthroughscientificandsystematicanalysistoimproveitsmarketcompetitivenessisa打i
6、ssueworthexploring.Thispaperstudiesthemarket!打gstrategyofQ&XTech打olo呂yCompany.Byapplyi打gthecoretheoryofmarketingandstrategicma打age曲e打t,andcombin呂withthecurre打tmarketstatusofthee打tireelectro打iccertificatio打marketfuture,developmenttrenda
7、ndthecurrentsituatio打ofTech打ologyCompa打y,thispapera打alyzesthe曲注rketenviro打me打twhereQ&义Tech打ologyCo扭panyisi打,itsi打dustrialstatusa打dcurrent扭arketingstatus.The曲acromarketenvironment曲'wherethecompa打yisi打isa打alyzedwithPESTodel:thelevelof
8、thecompany'scompetitivenessisanalyzedbyusingMi
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