自考国际商务英语复习资料.doc

自考国际商务英语复习资料.doc

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1、lessonZInternationalBusinessinternationalbusiness际贸易TransachonbetweenDartiesfromdifferentcountries.Sometimesbusinessacrossthebordersofdifferentcustomsareasofthesamecountryisalsoregardedasimportandexport.2・Visibletrade贸Theformofcommoditytrade,i.e.exportingandimportinggoodsproducedormanufactured

2、inonecountryforconsumptionorresaleinanother.Theformofservicetrade,i.e.transportation,communication,banking,insurance,consulting,informationetc.4.Franchise许Anarrangementbywhichanmonopolyproducerorownergivesanotherpermissionfortheexclusiverighttomanufactureorselltheproductsinacertainarea.Franchi

3、sing;许经营Aspecialformoflicensing.Afirm,calledthefranchisee,isallowedtooperateinthenameofanother,calledthefranchiserwhoprovidestheformerwithtrademarks,brandnames,logo,andoperatingtechniquesforroyalty.Licensing许可经营/国际许可5.Licensor给予许可的人ApersonoracompanygrantingalicenceAfirmleasetherighttouseitsint

4、ellectualpropertytoafirminanothercountry.Suchastrademarks,brandnames,patents,copyrightortechnology.6・Non-tari價barrier非关税壁垒Allformsofman-madeobstructionstointernationaltradeotherthantariffs,includingprohibitionsandquotas,etc.7.Portfolio证券Theentirecollectionofinvestmentsintheformofstocks,bonds,o

5、rcertificateofdepositsforpurposesotherthancontrolling・Oneinwhichoneofthepartiesagreetosupply,atthecontractprice,acompleteproductreadyforuse,suchasanewhome,factory,ship,etc.9.Contractmamifacturing承包生产Afirmcanconcentrateontheirstrongestpartinthevaluechain.11.Majordifferencesbetweeninternationalb

6、usinessanddomesticbusiness.Ans:Differencesin(1)legalsystem(2)currencies(3)cultundbackground:language,customs,traditions,religion,value,behavioretc.(4)naturalandeconomicconditions12.MajortypesofinternationalbusinessAns:(1)trade:A.commoditytradeB.servicetrade(2)Investment:(difference)A.foreigndi

7、rectinvestment(FDI夕卜国直接投资)(ismadeforreturnsthroughcontrollingtheenterprisesorassetsinvestedininahostcountry.)B.portfolioinvestment证券投资(referstopurchasesofforeignfinancialassetsforapurposeotherthancontrolling.)⑶一othertypes:A.licensing&fr

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