外贸函电UNIT 5.ppt

外贸函电UNIT 5.ppt

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时间:2020-01-16

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1、UnitFourEnquiriesandRepliesStep1IntroductiontradebackgroundInforeigntrade,enquiriesareusuallymadebythebuyerstogetinformationaboutthegoodstobeordered,suchasprices,discounts,catalogue,shippingdate(装船日期/船期),deliverydate(交货期)andotherterms.Arequestforapricelistcanbemadeinasingle,shortsentence,butareques

2、tforaquotationandothertermsmayneedalongerdescription,whichshouldbeclearandexact.Afirstenquiryshouldbeginbytellingthereceiverhowhisnameisknown.Then,somegeneralinformationaboutourownbusiness,suchasthekindofgoodshandled,quantitiesneeded,usualtermsoftradeandinformationlikelytoenablethesuppliertodecidew

3、hathecandoforus,shouldbegiven.Inconclusion,enquiriesshouldbebrief,specific,courteousandreasonable.Inreturn,theanswerstoenquiriesshouldbeprompt,courteousandhelpful.StructureofenquirylettersThefirstparagraphshowsfromwhomthebuyerknowsthesuppliersandwhatthebuyerrequires.Thesecondparagraphisaself-introd

4、uctionandinformsthesupplierofthebusinessprospect.Thethirdparagraphisaskingfortermsofpaymentandquantitydiscount.StructureofreplytoenquiryThefirstparagraphshowsthankstothebuyer’senquiryaboutorinterestinthegoods,repeatstherequestsmadeintheenquiryletterandtellsthebuyerthatwehavedonethethingsasrequested

5、.Thesecondparagraphwillmakeanswersregardingdiscountandtermsofpayment.Thethirdparagraphshouldmakefurtherintroductionaboutthesuperiorfeaturesofthegoodstoconvincethebuyertotakepromptaction----toplaceanorder.Step2UsefulWordsandExpressions1.sendusdetailsabout…2.variousrangesof…各类/系列商品的…3.largedealers/im

6、porterin……的大贸易商/进口商4.Thereisapromising/readymarketfor…某商品有良好的市场/销路5.beinterestedinavarietyof…6.Thereisasteadydemandinourareafor……在本地区有稳定的需求7.Pleasesendussamplesof请惠寄…的样品8.Weshouldappreciateyoursupplyinguswithsamplesof…9.Weshouldfindithelpfulifyoucould…如能…将是极有帮助的10.regularpurchases定期购买11.deliver/sup

7、plyfromstock12.beinthemarketfor…在市场觅购(某物);想买进…e.g.Asweareinthemarketfor…,weshouldbepleasedifyouwouldsendusyourbestquotations.(寄来最优惠报价)13.stateyourtermsandpayment说明付款条件14.quantity/cashdiscount15.individualit

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