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1、黑龙江省大庆实验中学2019届高三英语上学期第一次月考试题说明：答题时间100分钟，总分120分。第一部分：阅读理解（共两节，满分40分）第一节（共15小题；每小题2分，满分30分）ATheOriginsofFamousBrandsOurlivesarefullofbrandnamesandtrademarkedproductsthatweuseeveryday.Althoughmanybrandnamesaresimpleacronyms(首字母缩略词)orversionsoftheirfoundersnam
2、es,someofthepanieswetrusteverydayactuallyhavefascinatingandsurprisingbackstories.StarbucksItseemsfittingthatthemostfamouscoffeebrandintheworldwouldtakeitsnamefromoneoftheworld’sgreatestworksofliterature.TheinspirationforthenameofthecoffeehousecamefromHermanM
3、elville’sMobyDick.Thefounders’originalideawastonamethepanyaftertheCaptainAhab’sship,buttheyeventuallydecidedthatPequotwasn’tagreatnameforcoffee,sotheychoseAhab’sfirstmate,Starbucks,asthenameinstead.GoogleGooglewasoriginallycalledBackrub,foritsearchedforlinks
4、ineverycorneroftheWeb.In1997,whenthefoundersofthepanyweresearchingforanewnameshowingahugeamountofdatafortheirrapidlyimprovingsearchtechnology,afriendsuggestedtheword“googol”.Whenafriendtriedtoregisterthenewdomain(域)name,hemisspelled“googol”as“google”.NikeOri
5、ginallyfoundedasadistributorforJapaneserunningshoes,thepanywasoriginallynamedBRS,orBlueRibbonSports.In1971,BRSintroduceditsownsoccershoe,amodelcalledNike,whichisalsothenamefortheGreekgoddessofvictory.In1978,thepanyofficiallyrenameditselfasNike,Inc.Therightna
6、meisessentialtoapany’ssuccess,andagreatoriginstoryisjustasimportantasagreatproduct.Anattractiveoriginstoryisonemorethingthatkeepscustomersguessing,wondering,andbuyingitsproducts.1.WhatisthenameoftheCaptainAhab’sship?A.MobyDickB.StarbucksC.PequotD.HermanMelvi
7、lle2.WhydidthefoundersoftheGooglewanttochangeitsname?A.Theymistooktheirname.B.Theywantednewcustomers.C.Thepany’soriginalnamewastoolong.D.Thepany’ssearchtechnologywasimprovingrapidly.3.Wheredoestheimportanceoftheoriginstoryofonepanyliein?A.Itcanchangethepany’
8、simage.B.Itcanaddmythtothepany.C.Itexplainsthedevelopmentofthepanytocustomers.D.Itmakescustomersimagineandpurchaseitsgoods.BIcanstillrememberitasifithappenedyesterday.Iwasacollegefreshmanandhads
