企业社会绩效回顾

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1、CORPORATESOCIALPERFORMANCEREVISITEDSummary•Thisarticledefinescorporatesocialperformance(CSP)andreformulatestheCSPmodeltobuildacoherent,integrativeframeworkforbusinessandsocietyresearch・Mainpointsbelow：Prindplastf■_■E3UresoaikdxfibrproC9998S(f_■■scenu■resDonaraDBSsfflJbOOBWSrfC91areposedasares

2、hownbiinstitutionalsocialimpactsprogramspolicies•RethinkingCSPinthismannerpointstovitalresearchquestionsthathavenotyetbeenaddrcsscd.1.TheconceptitselfhasbeeninuseintheUnitedStatessincethemid-1970s.2.Milestonestowardatheoryofcorporatesocialperformancehavebeenidentified,butthereisnotyetsuchathe

3、ory.3.Theconceptofcorporatesocialperformaneeprovideacoherentframeworkforthefieldofbusinessandsocietybyintegratingtheconceptualadvancesthathavebeenmadeandbyallowingscholarsto"locate”workswithinabroadmodelofbusiness-societyrelationships.DEFININGCORPORATESOCIALPERFORMANCE•Thedefinitionofcorporat

4、esocialperformance(CSP)hasnotbeendefinitiedby:(DSethi(1979)(2)Prestons(1978)③Carroll(1979)(infavorofathree-dimensionalmodel)④Jones(1983)⑤Ullmann(1985)(thinksthetheoryofCSPisnecessary)•TheDefinitionoftheCSPmodelhasbeenmadebyWartickandCochran(1985),produced4problems:1.thetermperformancespeaksof

5、actionsandoutcomes,notofinteractionorintegration.2.aproblemwithaddressingsocialresponsivenessasasingleprocessratherthanasetofprocesses・3.thefinalcomponentoftheCSPmodelistoorestrictive.4.Everyfirmcanbeevaluatedonitssocialperformance,andafirm'ssocialperformancecanbenegativelyorpositivelyevaluat

6、ed・•throefacetsofCSPmodelarcintendedtoaddress:(a)motivatingprinciples(b)behavioralprocesses(c)observableoutcomesofcorporateandmanagerialactionsrelatingtothefirm'srelationshipswithitsexternalenvironment.•Toassessacompany'ssocialperformance,theresearcherwouldexamine:l.thedegreetowhichprinciples

7、ofsocialresponsibilitymotivateactionstakenonbehalfofthecompany,2・thedegreetowhichthefirmmakesuseofsociallyresponsiveprocesses,3.theexistenceandnatureofpolicies4.programsdesignedtomanagethefirmssocietalrelationships,5.thesocialimpactsofthefimV