Get On A Rocketship Whenever You Get The Chance

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1、SherylSandberg'sFullHBSSpeech:GetOnARocketshipWheneverYouGetTheChanceFacebookCOOSherylSandbergdeliveredaspeechtothegraduatingclassofHarvardBusinessSchoolatHBSClassDay2012:t’sanhonortobeheretodaytoaddressHBS’sdistinguishedfaculty,proudparents,Ipatientguests,andmostimportanttheclassof2012

2、.Todaywassupposedtobeadayofunbridledcelebration,andIknowthat’snolongertrue.Ijoinallofyouingrievingforyourclassmate<.todaystillmarksadistinctandimpressiveachievementforthisclass,sopleasejoinmeingivingourwarmestcongratulationstotheclass<.WhenDeanNohriaaskedmetospeakheretoday,Ithought,come

3、talktoagroupofpeoplewayyoungerandcoolerthanIam?Icandothat,Idothateveryday,Ilikebeingsurroundedbyyoungpeopleexceptwhentheysaytome,Whatwasitlikebeingincollegewithouttheinternet,orworse,Sheryl,canyoucomehere,weneedtoseewhatoldpeoplethinkofthisfeature.WhenIwasastudenthere17yearsago,Istudied

4、socialmarketingwithprofessorKashRangan,andoneofthemanyexamplesKashusedtoexplaintheconceptofsocialmarketingwasthelackoforgandonorsinthiscountry,whichkills18peopleeverysingleday.Earlierthismonth,Facebooklaunchedatooltosupportorgandonations,somethingthatstemsdirectlyfromKash’swork.Kash,wea

5、reallgratefulforyourdedication.So,itwasn’treallythatlongagowhenIwassittingwhereyouare,buttheworldhaschangedanawfullot.Mysection,sectionB,triedtohaveHBS’sfirstonlineclass.WehadtouseanAOLchatroomanddialupservice(yourparentscanexplain).Wehadtopassoutalistofscreennames,becauseitwasunthinkab

6、letoputyourrealnameontheinternet.Anditneverworked.Itkeptcrashing

7、ordertoreachmorepeoplethanyoucouldtalktoinaday,youhadtoberichandfamousandpowerful,beacelebrity,apolitician,aCEO,butthat’snottruetoday.Nowordinarypeoplehavevoice,notjustthoseofusluckytogotoHBS,butanyonewithaccesstoFacebook,Twitter,amobilephone.Thisisdisruptingtraditionalpowerstr