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1、Unit2EstablishingBusinessRelationsWritingLeadinDiscussionsomequestionsaboutEstablishingBusinessRelations.Whyisitnecessarytoestablishbusinessrelations?Howcanyoufindabusinesspartnerinaforeigncountry?Doyouknowhowtostructurealetterforestablishingbusinessrelations?Pleaseread
2、thesampleaboutbusinesswriting.假定英国有一公司(CBA公司)在《中国日报》上看到有关的广告,写信给中国一公司(ABC公司)希望建立贸易联系。CBACo.,Ltd.132GrosvenorRd.UK5thMar,2007Ourref.:John-D-ClABCHouseholdElectricalAppliancesCo.,Ltd.DearSirorMadam:,Re:DesiretoestablishbusinessrelationshipwithyouWearewritingforthepurposeo
3、festablishingbusinessrelationshipwithyou.WehaveyournameandaddressfromtheChinaDailyofMarch1st,2007.Ofallthecompaniesintroducedinthepaper,wefeelgreatinterestandconfidenceinyourcompany.SampleOursisalargeinternationalcompanythatspecializesinmanufacturingelectricalappliances
4、ofallsorts.Fromthenewspaperwehavecomtoknowthatyourcompanyspecializesindistributinghouseholdelectricalappliancesandenjoysaverygoodreputation.Wesincerelyhopethatwemaybecomebusinesspartnersonwin-winbasis.Wewouldbeverymuchobligedifyoucouldanswerusassoonaspossiblewhenthislet
5、terreachesyou.Lookingforwardtoyouranswer.Bestwishes,Faithfullyyours,JohnDavisSalesManagerofCBACompanyJD/jsEnc.:BrochureofourcompanyCC:GeneralManagerKeypoints:(1)inthemarketfor:有意向购买(2)businesslines:经营范围(3)creditstanding:(creditrating):信誉,名声(4)indebted:感激的(5)taketheliber
6、tyof:冒昧,擅自(6)onthebasisofequalityandmutualbenefit:在平等互利的基础上(7)exchangingwhatonehasforwhatoneneeds:互通有无Writeanessayaccordingtothefollowinggiveninformation.Practicalwriting假设你为ABC公司的采购主管,针对这封信做出回应。表示本公司欢迎并愿意合作。回信时对对方的愿望表示欣赏或谢意。ABC公司是家用电器经销商,希望对方能进一步提供详细的情况,如有关公司和产品系列、报价等信
7、息。ABCHouseholdElectricalAppliancesCo.,Ltd.Suite8,OfficeBuilding9No.10,ZhangyangRd,Shanghai,200135PRCMar.12,2007Ourref.:Pur-05-03-CBA-01Yourref.:John-D-ClJohnDavisCBACo.Ltd.132GrosvenorRd.Handsworth,BirminghamB203NSUKReferenceDearMr.Davis,Subject:Yourdesiretoestablishtra
8、derelationsThankyouverymuchforyourletterdatedMar.5,2007,concerningyourdesiretoestablishtraderelationswithus.We