Amazon case study.pdf

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1、AnAnalysisofCurrentSupplyChainBestPracticesintheRetailIndustrywithCaseStudiesofWal-MartandAmazon.combyColbyRonaldChilesandMarguaretteThiDauBachelorofScienceinIndustrialEngineering(2001,2004)GeorgiaInstituteofTechnologySubmittedtotheEngineeringSystemsDivisioninPartialFulfillmentoftheRequirementsfo

2、rtheDegreeofMasterofEngineeringinLogisticsattheMASSACHUSTSISTEOFTECHNOLOGYMassachusettsInstituteofTechnologyJUL152005June2005©2005ColbyRonaldChilesandMarguaretteThiDauLIBRARIESAllrightsreservedSignatureSignatureofofAuthorAuthorJ',..........................................................Engineeri

3、ngSystemsDivisionMay6,2005Certifiedby.................GabrielR.BitranNipponTelegraphandTelephoneProfessoroflanagementScience1//lThesisSupervisorAcceptedby.......If..(...........................Profess-'w('YossiSheffiProfesso"'oCivilandEnvironmentalEngineeringProfessorofEngineeringSystemsDirector,

4、MITCenterforTransportationandLogisticsARCHIvvctAnAnalysisofCurrentSupplyChainBestPracticesintheRetailIndustrywithCaseStudiesofWal-MartandAmazon.combyColbyRonaldChilesandMarguaretteThiDauSubmittedtotheEngineeringSystemsDivisiononMay6,2005inPartialFulfillmentoftheRequirementsfortheDegreeofMasterofE

5、ngineeringinLogisticsAbstractInsupportoftheSupplyChain2020ProjectatMIT,thisthesisidentifiescurrentbestpracticesinretailindustrysupplychains,withaspecificfocusonmassmerchandisingandinternetretailing.Usingasurveyofcurrentliteratureforcontextandindustryexpertinterviews,thisthesisassessesthecurrentst

6、ateoftheretailindustryandanalyzescasestudiesofWal-MartandAmazon.comtoillustrateretailsupplychainbestpractices.Topicscoveredineachcasestudyincludesupplychainstrategyandbusinessstrategylinkage,operatingmodels,supplychaindesign,replenishmentanddistributionprocesses,andongoingsupplychainimprovementin

7、itiatives.Wal-MartandAmazon.comarefoundtohaveverydifferentsupplychainsintermsofstructureandprocesses,basedontheirdifferentoperatingmodels.However,therearemanysupplychainthemesthatarecommonamongthetwocompanies.Bothcases