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页数:42页
时间:2019-02-27
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1、EnglishCorrespondenceforTransportBusinessLessonOne:GeneralRemarksECSB(EnglishCorrespondenceforShippingBusiness)includesletter、telegram、telex、faxetc.1、PurposesofECSB(1)Toinform;(2)Toorganize.2、CharactersofECSB(1)ithasfixedtitle&style;(2)itisanevidenceofanarrangementoracontract;E
2、xampleA:WebegtoacknowledgereceiptofyourcheckNo.3433intheamountof$5,550inpaymentofourinvoicedatedJune7th,forwhichpleaseacceptourthanks.Enclosedpleasefindreceiptedbillforyourfiles.Trustingwemaybefavoredwithyourfutureorders,weremain.ExampleB:Ofcoursewearealwaysgladtochecksinthemai
3、l,butwithyours,whicharrivedthismorning,cameanaddedbonus.Yourpromptpaymentseemedtosaythatyouweresatisfiedwithourservice.Yourattitudemakesourjobsapleasure.Thisletterspeaksforeveryoneofuswhohadthedelightofmeetingandworkingwithyouonthisorder.Wealllookforwardtorepeatingtheexperience
4、againandagain.最有成效的书信是坦诚地说明,是一个真实的人与另一个真实的人之间的音信传递。比起“为写信而写信”,写信人怀着与人交流的情感写出来的书信更具吸引力和说服力。 书信应当易读、易懂。书信应当友好、礼貌。 二、Essentialqualitiesofagoodbusinessletterv(一)ClearnessØ1、thecorrectuseofwords;e.g.AstothesteamerssailingfromHongKongtoSanFrancisco,wehavebimonthlydirectservices.§A、We
5、havetwodirectsailingseverymonthfromHongKongtoSanFrancisco.§B、WehavesemimonthlydirectsailingfromHongKongtoSanFrancisco.Example:p4,Ⅱ6二、Essentialqualitiesofagoodbusinessletterv(二)ConcisenessØ1、bebriefasfaraspossible(Cutneedlesswordsandneedlessinformation)e.g.Wewishtoacknowledgerec
6、eiptofyourletter...可改为:Weappreciateyourletter...Enclosedherewith----->enclosedatthepresenttime----->nowduetothefactthat----->becauseadraftintheamountof$1000----->adraftfor$1000Example:p4,Ⅱ4Original:Wetrustthisissatisfactory,butshouldyouhaveanyfurtherquestionspleasedonothesitate
7、tocontactus.Redraft:Wehopeyouarehappywiththisarrangementbutifyouhaveanyquestions,pleasecontactus.Original:Furthertoyourrecentcommunication.Pleasefindenclosedtherequestedquotation…Redraft:Thankyouforcontactingus.Ienclosethequotationyouaskedfor…e.g.Webegtoacknowledgereceiptofyour
8、checkNo.3433intheamountof$5,550.inpaymentofourinvoiced
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