电子商务快递服务中顾客电子互动对购买意愿的影响分析-(6041)

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1、Contents1.Introduction·············································································································11.1Researchbackground···························································································11.2Re

2、searchsignificance···························································································21.2.1Theoreticalsignificance·················································································21.2.2Practicalsignificance····

3、·················································································21.3Thedefinitionofkeyconcepts·············································································31.3.1ThedefinitionofE-commerceExpressLogistics···············

4、···························31.4Researchpurposesandcontent············································································61.4.1Researchpurposes·························································································61.4.2

5、Researchcontents··························································································71.5Researchmethodandframework·········································································71.5.1Researchmethod·····················

6、······································································71.5.2Researchframework·····················································································82.Researchreview·······················································

7、················································92.1Reviewofthestudyofcustomerinteraction························································92.1.1Phenomenandcontentofcustomerinteraction·············································92.1.2Theclassi

8、ficationofcustomerinteraction.····················································92.1.3Connotation,characteristicsandfunctionsofcustomerinteractionbaseonE-serivces·102.1.4CustomerinteractionbasedonE-services··········································