毕业论文：青海特色产品的营销问题研究.doc

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4、pacingLinesToPoctionParagra摘要青海特色产品的营销问题研究——以柴达木枸杞为例摘要枸杞是海西州大力发展的优势特色产业,也是农业战略性主导产业.近年海西州紧紧抓住发展柴达木循环经济圈的机遇,依托退耕还林项目大力发展枸杞种植.把枸杞种植作为本州的支柱产业来抓,采取了一系列措施,使这一产业在国民经济中的基础性主导地位逐步确立。本文就柴达木枸杞产业的现状进行了广泛的调研,全面总结了本地区枸杞发展现状、存在的问题并提出了建设性的发展对策.通过适宜的市场营销策略与方式,可使柴达木盆地的枸杞资源优势转变为经济优势,

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