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1、.ForeignizationandDomesticationinFilmTitleTranslationFilmisawindowofthelanguageculture.Throughfilmwecanseethecolorfulcultureofadifferentcountry.Filmtitlesarelikeproducts’labels.Therearemainlythreebasicfunctionsforfilmtitletranslation.Firstly,withafewwords,thetitlescantellaudien
2、cesmostoftheinformationaboutthefilm.Theybearthegreattaskofhelpingpeopleunderstandthefilmandlearningthecultureofadifferentarea.Asuccessfultitleshouldtransfertheculturalinformationofthesourcelanguageandexpressthe“foreignflavor”andtryhardtoreachthestandardof“resemblanceofspiritand
3、form”.Secondly,theywilllaydownthebasictoneforthewholefilm.Theywilldeterminethatinwhichwaythefilmorwilltouchtheaudiences.Sometimesitisinafunnyway,sometimesinanexcitingormovingway.Thirdly,thetitlesalsoshoulderthegreattaskofadvertising.Iftheyattractaudiencesinthefirstplace,theprod
4、ucerscangetprofit.Therefore,titlesshouldbeeasytorememberandcanimpressaudiencesattheirfirstsight.However,sometitlesgotoofarawayfromthecontentofthefilm.Takethefilmtitle“TrueLies”forexample,thistitleistranslatedas“魔鬼大帝”.Butinfactthisfilmisaboutthestrugglebetweenaspyandabunchofterr
5、orists.Thereisneitherafeudalisticempireinthefilm,norapersonthatcanbecalledanemperor.Eveniftheherospycanbecalledanemperor,heisobviouslynotamonster.Sometranslators,solelyinpursuitofcommercialprofit,translatethetitlesasfunnyorenchantingones.Filmtranslationisnotonlytotransferthelit
6、eralmeaningofthesourcelanguage,itisalsoakindofculturetransfer.Translatorsshouldnotonlytranslatetheliteralmeaningofthetitlebutalsoshowthedeepculturalmeaningofit.Take“AmericanBeauty”forexample,thisfilmgottheOscarawardoftheyear2000.Itistranslatedinto“美国丽人”,“美国大美人”or“美丽有罪”.Whenpeop
7、lefirstseethetitles,theywillquitenaturallythinkthatthisfilmmayberelatedtosomeAmericanbeautiesinfashionorsomesuccessful,beautifulprofessionalwomen.However,aftertheywatchthefilm,theywillgetpuzzled,whereisthebeauty?Thereisnotevenonewomaninthisfilmthatcanbecalledabeauty.Therearedru
8、gs,familyconflicts,decadentstudents,andgaysbutbeauties
