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1、商务信函组成letterhead(信头)reference(参考编号)date(日期)insidenameandaddress(封内行名和地址)attention(经办人)salutation(称呼)subject(事由/标题)body(正文)***************************************************************complimentary(结尾敬词)signature(签名)cctoXX(抄送)enclosure(附件)p.s.(附言)必有:1.TheLetterhead信头(外贸(公司)商号的信笺,一般
2、都印有信头,包括写信人的公司名称、地址、电话号码、传真号及E-mail等,有些会将经营项目,注册商标和公司董事、经理等姓名一并印在信头上。如需打印,则信头位于信笺上中央或右上方。地址的排列应由小到大。)2.TheDate日期2002年1月3日中2003年2月1日美2003年1月2日英以日开头,无逗号:15January2008以月开头有逗号:December1,2007不可以缩写:2011,not11September,notSept.日期可用基数词序数词:3rdNovember20103November2010(BritishEnglish)day/mont
3、h/yearNovember3rd,2003November3,2003(AmericanEnglish)month/day/year3.TheInsideaddress封内地址日期下空两行写封内地址。封内地址信息与信封正面的信息应一致。例如:Mr.DouglasCowlesGeneralManagerCowlesEngineeringCoLtd12BrackenHillManchesterM688AS注意:a.Courtesy(礼貌)titlesareusedinbusinesscorrespondence(信函),suchasMr.,Mrs.andMiss
4、.b.Ifyoudonotknowwhetheraladyismarriedornot,useMs.Allthesearefollowedbyfamilynames.c.Ifyoudonotknowwhethertherecipientisamanorawoman,useDearMadamorSir.Theyarenotfollowedbyfamilynames.d.Ifyouknowtheappropriatedepartmentalhead,you’dbetteraddressthelettertohimorher,byhisofficialtitleno
5、tbyhisorhername.Thusaletterconcerningpurchasingshouldbeaddressedto:TheSalesManager,therecipient’s(收信人)address. e.Whentherecipientholdsaspecialtitle,suchasDoctor,Professor,addresshim/herbythistitle:Prof.Smith.Dr.JamesWhite4.Thesalutation称呼 ①DearSir(orDearMadamforbothsingleandmarriedw
6、omen)isusedforaddressingoneperson,and②DearSirsorGentlemen(orMesdames)foraddressingtwoormore,aswherealetterisaddressedtoafirm.③Ifthereceiverisknowntothewriterpersonally,awarmergreeting“DearMr.Sb.”isthenpreferred.④Salutationisusuallytypedtwospacesbelowtheinsideaddress(封内地址)ortheattent
7、ionline(注意项下),andfollowedbyacommafor“DearSir”,“DearSirs”,andacolon(冒号)for“Gentlemen”.(neverwrite“Gentleman”)DearSir和DearSirs后面用逗号(,)Gentlemen后面用冒号(:)其位置是在封内地址下面的两行,并于封内地址平头。目前外贸书信中一般通用的称呼语有:Dearsir,DearMadam,Dearsirs,DearMesdames,DearMadamorSir,DearSirorMadam,Gentlemen(中文译为“敬启者”“执事先
8、生”),DearMr.xxx。5.Th