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1、Unit1WhatisTourism?Unit1WhatisTourism?Whenwethinkoftourism;wethinkprimarilyofpeoplewhoarevisitingaparticularplaceforsightseeing,visitingfriendsandrelatives,takingavacation,andhavingagoodtime.Theymayspendtheirleisuretimeengaginginvarioussports,sunbathing,talking,singi
2、ng,takingrides,touring,reading,orsimplyenjoyingtheenvironment.Ifweconsiderthesubjectfurther,wemayincludeinourdefinitionoftourismpeoplewhoareparticipatinginaconvention,abusinessconference,orsomeotherkindofbusinessorprofessionalactivity,aswellasthosewhoaretakingastudyt
3、ourunderanexpertguideordoingsomekindofscientificresearchorstudy.Thesevisitorsuseallformsoftransportation,fromhikinginawildernessparktoflyinginajettoanexcitingcity.TransportationcanincludetakingachairliftupaColoradomountainsideorstandingattherailofacruiseshiplookingac
4、rosstheblueCaribbean.Whetherpeopletravelbyoneofthesemeansorbycar,motorcoach,camper,train,taxi,motorbike,orbicycle,theyaretakingatripandthusareengagingintourism.Anyattempttodefinetourismandtodescribeitsscopefullymustconsiderthevariousgroupsthatparticipateinandareaffec
5、tedbythisindustry.Theirperspectivesarevitaltothedevelopmentofacomprehensivedefinition.Fourdifferentperspectivesoftourismcanbeidentified:1.Thetourist.Thetouristseeksvariouspsychicandphysicalexperiencesandsatisfactions.Thenatureofthesewilllargelydeterminethedestination
6、schosenandtheactivitiesenjoyed.2.Thebusinessesprovidingtouristgoodsandservices.Businesspeopleseetourismasanopportunitytomakeaprofitbysupplyingthegoodsandservicesthatthetouristmarketdemands.3.Thegovernmentofthehostcommunityorarea.Politiciansviewtourismasawealthfactori
7、ntheeconomyoftheirjurisdictions.Theirperspectiveisrelatedtotheincomestheircitizenscanearnfromthisbusiness.Politiciansalsoconsidertheforeignexchangereceiptsfrominternationaltourismaswellasthetaxreceiptscollectedfromtouristexpenditures,eitherdirectlyorindirectly.4.Theh
8、ostcommunity.Localpeopleusuallyseetourismasaculturalandemploymentfactor.Ofimportancetotheirgroup,forexample,istheeffectoftheinterac