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1、第1单元CommunicationandCross-culturalBusinessCommunication●BarrierstoCommunication跨文化交际案例分析Case2.AforeignstudentintheU.S.wassittingbyawindowreadingabook.Sheheardsomeoneyelling“Lookout!”soshestuckherheadoutofthewindow.Justthenaboardhurtleddownfromabove,narr
2、owlymissingher.Shelookedup,halfinangerandhalfinfright.Therewasamanontheroofdoingrepairs.”Didn’tyouhearmecall‘Lookout’?”hedemanded.”“Yes,andthat’swhatIdid,”shereplied.Page170“What’sgoingon?”GuentherLengues,anexchangestudentfromGermany,recalledhisexperien
3、cewithritualisticgreetingswhenhereturnedtothecampusapartmenthesharedwiththreeU.S.studentsfollowinghisfirstdayofclasses.Whenoneofhisroommatessaid,“Hey,man,what’sgoingon?”hewasimpressedthattheyseemedinterestedinhowhisdayhadgoneandproceededtorecounthisexpe
4、riencesinhisclassed.Nothingthestrangeexpressionsonhisroommates’faces,heasked,“DidIsaysomethingwrong?”Theythenexplainedtohim,“Whenwesay,‘hey,man,what’sgoingon?’wedon’treallywanttoknow.You’resupposedtosay,‘Notmuch,man,andwhat’sgoingonwithyou?’thenwe’llsay
5、,‘Notmuch.’”Page19GeorgeHallwasinBeijingattendingatradefairandlookingforanopportunitytodobusinessinChina.HehadbeenverysuccessfulinhisbusinessdealingsintheUSandpridedhimselfonhisability“togetthingsmoving.”Hisfirstdaywasgoingwell.Helookedaroundatthedispla
6、ysofsportingequipmenttogetsomeideaofwhomhemightapproach.Hewassurethathisproducts,tennisracketswithanunusualnewdesign,wouldarousesomeinterest.Ontheseconddayheapproachedthecompanywhichhefeltwouldbemostresponsivetohisproducts.Heintroducedhimselftothegenera
7、lmanager,aMr.Li.SincehehadreadthatChinesefindgettingdowntobusinessimmediatelytooabruptandrude,hebeganacasualconversation,eventuallyleadinguptothetopicofhisproductsandsuggestinghowMr.Li’scompanymightbenefitfromusingthem.Georgethensuggestedthathecouldarra
8、ngetogettogetherwithMr.Liandprovidemorespecificsanddocumentationonhisproducts.Mr.LirespondedinfairlygoodEnglish,“Thatwouldbeinteresting.”KnowingthathehadonlyafewdaysleftinBeijing,Georgewantedtonaildownatime.“Whencanwemeet?”askedG
