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1、981125MU_262423_074v3.i!"#$"%&'()'!()%*+$"!,##"&&'-.+/+0"1"/%'2/&304%&')$(1'5667(18+/3"&'9$(,/:'%4"';($<:'3/=/"'()'%4"'.(&%'>?/+13#'2/:,&%$3"&-.//(0"#1&234"35"6(7819*(:"$3(;%$<"$3!"#$%&$'()*(+,,,0981125MU_262423_074v3.iITAAWEBCAST,FEBRUARY8,2000IntroductiontoSecretsofSoftwareSucc
2、essIndustrystructureandhistoryIllustrationofselectedbestpracticesFuturetrendsDiscussionSource:SecretsofSoftwareSuccess1981125MU_262423_074v3.iITAAWEBCAST,FEBRUARY8,2000IntroductiontoSecretsofSoftwareSuccessIndustrystructureandhistoryIllustrationofselectedbestpracticesFuturetrends
3、DiscussionSource:SecretsofSoftwareSuccess2981125MU_262423_074v3.iTOPTENPLAYERSPERSEGMENTSurveyandBookScopeITMarketHardwareHardwareSoftwareProcessingServices(e.g.ADP)ProductsMaintainanceProducts&&InternetServicesServicesServices(e.g.Yahoo!)EmbeddedProfessionalSoftwareSoftwareincl.
4、SoftwareServicesProductsServicesEnterprisePackagedSolutionsSoftwareRevenues1$mRevenues2$mRevenues2$mToptenplayers1.Andersen5,3001.IBM10,2701.Microsoft11,600ineachsegmentConsulting2.Oracle4,2602.IBM2,5602.IBM4,9203.Computer3.Computer1,080(1997estimated3.EDS3,750Associates3,240Asso
5、ciatesrevenuesin4.CSC3,5104.SAP2,3604.Adobe760specificsegments)5.Science1,9105.HP2,1905.Novell710Applications6.Fujitsu1,8106.Symantec5506.CapGemini1,6207.Hitachi1,2707.Intuit5207.HP1,5208.Parametric7608.Autodesk4208.DEC1,410Technology9.Apple3809.Fujitsu1,3709.Peoplesoft70010.TheL
6、earning35010.BSOOrigin1,32010.Siemens680Company26,63027,54018,9301Worldwideprofessionalsoftwareservicesrevenues2Worldwidesoftwarelicensesandmaintenance/supportrevenuesSource:IDC,McKinseydatabase,McKinseyanalysis3981125MU_262423_074v3.iDISTRIBUTIONOFPARTICIPATINGCOMPANIESRegionBus
7、inesstypeAsia(India,MassIsrael,Japan)packaged9Europe(Austria,software24EnterpriseDenmark,France,39solutionsNorthAmerica(Canada,US)52Germany,Ireland,Italy,39Netherlands,Luxemburg,Sweden,Switzerland)37ProfessionalservicesSizeStartups(Rev.*8、anies(Rev.*>USD1billion)1541(Rev.*
