资源描述:
《整车订单交付周期优化分析》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、上海交通大学工程硕士学位论文ABSTRACTSTUDYONVEHICLEORDERTODELIVERYOPTIMIZATIONABSTRACTInautomoblileindustry,vehicleorderleadtimehasaspecificnonetocorresponding,thatisordertodelivery(OTD).VehicleOTDinautomobileindustryoccursalongwithleanthoughtsinrecentyears,whichbreakslongdated“invertorypushplan”modeofproductio
2、nandbuildnewimportantmeansof“orderpull”modeofproduction.Inordertocopewithfutureautomobileindustryfacingchallenges,ShanghaiGerneralMotors(SGM),asoneoftheChineseautomobileindustry’simportantleaders,wantstofurtherimproveoperationalefficiency,reducecostandboostproductionaswellassalesvolume.SGM,settin
3、goutfromoverallsituation,hopestousetheoryofconstraints(TOC)tominecompany’soperatingbusinesschainconstraintsandbottlenecks,soastopoolingresourcesandimprovingcontinuously.Withdomesticautomobileindustry’svehicleOTDcharacteristicandpractice,thisarticlefurtherstudiesonkeytechnologyofvehiclessalesforec
4、ast,putforwardasetofquantitativecalculationandqualitativeanalysisoftechnologyintegrationofvehiclesalesforecastoptimizationmethodology.Inordertoverifythismethodologicalvalidityandapplicability,thearticlecombineswithSGM’sactualbusinessandrelateddatas,carriesonanempiricalresearchandachievessatisfact
5、oryresults.Combinedwithpractice,thearticleusesproposedmethodologytoperformacompletevehicleordermanagementandinventorymanagementoptimizationprocess,andcompleteonthetheoryoftechnologyempiricalanalysis.Thearticleaimstostudyandexploregraduallychangefromthepast“push”modeofproductionandmarketingto“pull
6、”modeofproductionandmarketing,shorteningvehicleOTD,buildingacustomercentricinordertosellstrategicmanagementsystem,inordertoenhancerapidabilityofresponsetomarketdemandandconsensusofproductionandsales.II上海交通大学工程硕士学位论文ABSTRACTKEYWORDS:vehicleorder,ordertodelivery,salesforecast,ordermanagement,invent
7、orymanagementIII上海交通大学工程硕士学位论文目录目录摘要..........................................................................IABSTRACT......................................................................II第一章绪论......................