外贸函电 unit 2 实用外贸英语函电

外贸函电 unit 2 实用外贸英语函电

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时间:2017-11-10

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1、实用外贸英语函电PracticalEnglishforForeignTradeCommunication李梅0555-3218998UnitTwoTheStructureandLayoutofaBusinessEnglishLetter商务英语书信格式1、TheStructureofaBusinessLetter(书信结构)Abusinessletterconsistofthefollowingparts:1)Letterhead(信头)thewriter’scompanyPrintedletterheadisprintedinthecenteroron

2、theleftmarginatthetopofthepageWhenwritingonblankpaper,onlyadressshouldbeattherightmargin.1)Letterhead(信头)e.g.WeavewellWoolenCo.Ltd246VictoriaStreetLondonE.C.4,EnglandTel.01-1377-432Telex:9876548Cableadd:WEAVEWELL,London1)Letterhead(信头)e.g.TheEasternSeaboardCorporation324ParkAvenu

3、eNewYork,NewYork10017Tel.225-2780Cableadd:EASTSEATelex:2227112)ReferenceNumber(发文编号)Itisoftenplacedtwolinesbelowthetheletterhead.Insomeincominglettersyoumayfinditattheendofletterontheleftmargin,twolinesbelowthesignature.Itmayincludeafilenumber,departmentalcodeorinitialsofthesigne

4、rofthelettertobefollowedbythetypist’sinitialsinthefollowingfashions:2)ReferenceNumber(发文编号)e.g.Ourref:234GW/gp(inanincomingletter)Yourref:234GW/gpOurref456JS/lb(inthereplytotheincomingletter)3)Date(日期)Thepostionofthedatebelowtheletterhead(eitherontherightorontheleft)dependsonthes

5、tyleyoudecidetouse.Differentwaysofwritingthedate:August3,2002—Americanform3rdAugust,2002—BritishformEasytocausesomeconfusionlike3/8/2002or8/3/2002,soyou’dbetternotabbreviatethenameofthemonth4)InsideNameandAddress(封内名称和地址)Thenameandadressofthereceiveristypedattheleft-handmarginatl

6、easttwolinesbelowthedate.Itappearsexactlythesamewayasontheenvelope,insinglespacing,withthetownincapitalletters.Whenthereceiverisacopmpany,theinsidenameandaddressshouldbewrittenasthefollowing:4)InsideNameandAddress(封内名称和地址)e.g.(1)TheSpaceEngineeringCo.Ltd.32,DuckStreetLONDONN.W.4E

7、ngland(2)Messrs.Harrison&Co.501MountainPlaceANYTOWN4)InsideNameandAddress(封内名称和地址)Whenthereceiverisanindividialinacompany,person’snameshouldbeprecededbycourtesytitleMrMessrsMrsMissMsHeorhisposition–director,manager,etc.somentimesisalsogiven:e.g.Ms.SarahDavisSalesManagerTheAcmeSho

8、eCo.Ltd.369PiccadillyLONDON,WINCBEUKIfth

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