丰田海外投资战略研究

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4、战略研究1一、天津开发区丰田“皇冠”项目简介1二、丰田的采购原则、采购体系与供应商的选择2（一）丰田的采购原则2（二）丰田汽车的采购体系3（三）丰田汽车的供应商选择3（四）丰田汽车的零部件选择7（五）丰田汽车的标准车型开发过程与供应商的选定7（六）为丰田整车项目配套供应商的可能性分析8三、丰田海外整车厂与零部件供应商主要的合作模式9（一）丰田汽车的北美战略：整车生产先行、零部件供应商跟进9（二）丰田汽车的中国战略：零部件供应商先行、整车生产跟进11四、丰田的中国战略预测13（一）丰田的中国市场与零部件战略13（二）丰田的中国生产基地战略14五、结语14Sel

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