用图表说话(say it with charts)

《用图表说话(say it with charts)》由会员上传分享，免费在线阅读，更多相关内容在行业资料-天天文库。

1、noscreenZelazny_007144162-x_FM.qxd2/22/054:16PMPageivZelazny_2-23.qxd2/23/054:41PMPage7CURRENTCOSTOFPVCISCOMPETITIVEWITHOTHERMATERIALSPolymersCentsperpoundCentspercubicinchPolypropylene30¢.98¢HDpolyethylene301.03-1.04LDpolyethylene321.04-1.07Polystyrene291.11-1.15P

2、VC271.17-1.34SAN451.74ABS481.80-1.84Acrylic622.67Polyphenylene1134.47Polyester984.64Nylon661164.78Cellulose1134.86Polycarbonate1134.90Polyacetal1005.13PVC—LEASTEXPENSIVEPOLYMER¢/Pound0.000.250.500.751.001.25Nylon66PolyphenyleneCellulosePolycarbonatePolyacetalPolyes

3、terAcrylicABSSANLDpolyethyleneHDpolyethylenePolystyrenePolypropylenePVC7Zelazny_2-23.qxd2/23/054:41PMPage9THEBUSINESSSYSTEMFOREARTH-MOVINGEQUIPMENTBusinessSales/systemTechnologyProductdesignManufacturingDistributionServicemarketingelementCompanyA•Owntechnology•Limi

4、ted•Subcontracted,•Heavy•Extensive•FastrepairtimeengineeringwithCATdoinginvestmentdealernetworkinvestmentassembly•SelltobroadbecauseCATmarketworkswiththe•CompetitivebestsupplierstopricingcreatetheirequipmentCompanyB•Owntechnology•Highengineering•Vertically•Limited•

5、Limiteddealer•Lowfrequencyinvestmenttointegratedforainvestmentnetworkofequipmentdesigntotheirlargepercentof•Selltoasset-breakdownownequipmenttheirequipmentintensivepartssegments•CompetitivepricingCOMPETINGINEARTH-MOVINGEQUIPMENTProductManufac-Sales/TechnologyDistri

6、butionServicedesignturingmarketingCompanyACompanyBOwnOwntechnologytechnology9Zelazny_2-23.qxd2/23/054:41PMPage11EBITDAMARGINIberiaFranceGermany18%15%15%17%16%5%5%4%1%2%5%7%4%-3%-5%3Q044Q041Q052Q053Q053Q044Q041Q052Q053Q053Q044Q041Q052Q053Q05U.K.CanadaBrazil43%48%44%

7、38%40%38%36%32%35%25%13%7%11%9%1%3Q044Q041Q052Q053Q053Q044Q041Q052Q053Q053Q044Q041Q052Q053Q05EBITDAMARGINPercentBrazilCanadaIberiaU.K.FranceGermany50403020100Q34123341233412334123341233412320042005200420052004200520042005200420052004200511Zelazny_2-23.qxd2/23/054:4

8、1PMPage13SAYITWITHPRESENTATIONSSpecifyobjectiveAnalyzeaudienceDefinemessageDeterminescopeSelectmediumSAYITWITHPRESENTATIONSAnalyzeaudienceSpecify