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1、营销决定企业命运(Marketingdeterminesenterprisedestiny)Whatisthecompetitivemarketing?80%peopletogether,said:"marketingisthesales.",thisanswermakessense,theultimategoalofmarketing,isthattheenterprisesinthemarket,sellingmoreproducts,sellproducts,lettheconsumerbrandpreference,l
2、oyalty,sothatconsumershavecognitivevalue,sothatenterprisesinmarketcompetitionbiggerandstronger,thisistheultimateaimofmarketing.Otherwise,today,ourenterprisestoBaaltolearnmarketingwhat?Unabletoaffordearlyenough.Themarketcompetitionistheexpansionofthewildlybeatinggong
3、sanddrums,marketingcompaniespracticaltools.Willbeusedwidelyinenterprises,promotionandapplication.Now,marketinginfluenceonenterprisesisthedecisivefactortohelpenterprises,marketingisthesavior.Whetherbusinessislargeenterprises,smallenterprises,weakenterprises,orenterpr
4、ises.Studyhard,tocarryouttheimplementation,everythingingoodorderandwellarranged,performed,eachofthedevelopmentstrategyofmarketingtactics.Butonthecontrary,howmanycompaniesknowtherealunderstandingoftheconnotationofthisconceptinmarketing?Andevenlearntouse?Intheenterpri
5、seofthisfigure,Iamafraiditisveryrare.Inthepastthirtyyearsinthemarketeconomy,marketingintheusmanyentrepreneursintermsofideology,justasuperficialunderstanding.Thefactprovedthispoint,amodernenterprisewantstogrowandsucceedinthemarket,itismainlytoseetheconceptandimplemen
6、tationofmarketingdeterminationandstrengthinpractice.Marketingisaverydifficultandcomplexsubject,ithasgreatcomprehensiveness,broad,verycomprehensive,verysystem.Itcangraspthemarketsituationconstantlychangingtoaproperextent,butalsoprovidealotofmarketopportunities.TheU.S
7、.GeneralElectricCEO,Welchfullyaffirmedthispointof"oneoftheenterprisesinthemarketchangeordie",wordssuchasgold,thisishisdecadesinthemarkethardsummeduprichexperience.Therefore,theU.S.GeneralElectricintheworldwasverysuccessful,becomingtheworld'stop500enterprises,andWelc
8、hhassuperbcontemporaryinternationalmarketingmanagementleadershipareinseparable.Today,Chineseisnotthetimeofplannedeconomy,whichhasgoneforev