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ID:8556446
大小:32.50 KB
页数:10页
时间:2018-04-01
《金牌业务员销售技巧与绝对成交谈判(gold medal salesman skills and absolute turnover negotiation)》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、金牌业务员销售技巧与绝对成交谈判(Goldmedalsalesmanskillsandabsoluteturnovernegotiation)[trainingnumber]:[trainingprogram]:Curriculumbackground:Whyarebusinesspeoplerepeatedlyfrustrated?Whydotheexecutivesseemtobeabletohandleproblemseasily,andthesalesmanalwaysmeetsallkindsofobstacles?Into
2、day'sfiercemarket,moreandmorecustomerspurchasingabilitystronger,purchasingdecisionmakersareusuallydepartmentsupervisororabove,intermsofage,qualifications,experienceandfamiliaritywiththeproductarefarhigherthanthegeneralsalesstaff,sothesalesstaffinfrontofcustomersoftenata
3、disadvantage.Ascustomersbecomemorespecialized,moreandmoreexpertshavebeenabletodominatetheircustomers.Howcanwequicklyreducetheexperiencegapbetweenbusinesspeopleandcustomerpurchasingdecisionmakers?Howcanwemakethebusinesspersonnelintheprocessofnegotiatingwithcustomersinana
4、dvantageousposition?Afterextensiveinvestigation,weorganizedreferenceglobaltop500commonsalesmanagementtrainingmethodandcontentdevelopmentofthecourse,includingSPIN(basedonmorethantenyearssalesoutstandingsalesperformanceofcurriculumresearchanddevelopment),ActionSelling(Mas
5、terDuNan?MarketingguruKotlerandsalesbehaviorofbathjointresearchanddevelopment)Power,Negotiating(InternationalNegotiationguruRogerDawson?Lifecourses,byhismasterpiece)hasmorethantenyearsofexperienceinseniorsalesandnegotiationexperts,helpsalesstaffassoonaspossibletosuccess
6、.GoldmedalsellingskillsonthefirstdayFirsttalkabouthowthegoldsalesmanknowssalesThethreethingyouneedtoknowtheclerkNosalesformulaSecondtalkabouttherequiredcoursesforgoldmedalsalesmenIfoundhisrealexperienceandgoldsalesgapFourkindsofattitude--goldsalesmanmusthaveFourkindsofa
7、bility--theclerkofthegoldmedalThird,talkaboutthecustomerviewofgoldmedalsalesmanNorealexperience:customerviewinspectionAfter4secondsofspeedingmarketing!!!AfterthecustomerpsychologyandsalesfunnelAfterthesuccessfulsalesstuntRecognizingbarrierstocustomerpurchasesCustomerdev
8、elopmentskillsHowdogoldmedalsalesmendevelopcustomerconfidence?HalfanhouroftelemarketingpracticeHowtomakeaneffe
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